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Marketing

Marketing is the set of techniques that allow your company to design a product adapted to your target, to sell it, and to continuously improve it. Marketing is thus a set of tasks and actions that are as complex as they are essential to the growth of your company. For this reason, you need to acquire the most relevant marketing tools to achieve all your business objectives.

All categories in Marketing
Email Marketing Translation Automation Social Media Growth Marketing SEO
34 deals available
logo sendgrid

SendGrid

Marketing and transactional email delivery service.

$1,000 in credits for 1 year

Save up to $1000

Unlimited

logo sendinblue

Sendinblue

Centralize marketing and sales tools to increase...

75% off on the annual Premium Plan

Save up to $1500

Premium

logo mailjet

Mailjet

A collaborative platform for your emailing campaigns

6 months free on the Premium plan (50,000 emails/month)

Save up to $300

Premium

logo monday

Monday

Easily manage all your projects and become more...

1 year free on any annual plan

Save up to $680

Premium

logo hubspot

Hubspot

CRM, marketing automation & customer service...

90% off the 1st year (then 50% off the 2nd year and 25% off lifetime)

Save up to $7000

Premium

logo customer.io

Customer.io

Communication and marketing automation platform

12 months free for Startup Basic Plan

Save up to $1800

Premium

logo weglot

Weglot

Make a multilingual version of your website quickly...

12 months free on the Pro plan

Save up to $550

Premium

logo getresponse

GetResponse

A marketing automation platform designed for simplicity

50% off lifetime.

Save up to $20860

Add credits to your account

Premium

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logo constant contact

Constant Contact

The must-have marketing platform for your business

50% off for up to 1 year on the Core and Plus plans.

Save up to $246

Premium

New!

logo omnisend

Omnisend

The all-in-one tool for e-commerce marketing

30% off the monthly Pro Plan

Save up to $212

Premium

New!

logo favikon

Favikon

A platform to develop your influence strategy

50% off on all plans up to 1 year

Save up to $1494

Add credits to your account

Premium

New!

logo warmbox

Warmbox

The essential ally for your email campaigns

30% discount for 1 year on any plan

Save up to $103

Premium

New!

logo octopulse

Octopulse

Optimize your SEO and increase your inbound website...

6 months free on Octopulse Pro + 10% off your first SEO order

Save up to $114

Premium

logo phantom buster

Phantom Buster

Automate sales and marketing activities, boost your...

25% off on any plans for 12 months

Save up to $2000

Premium

logo zendesk

Zendesk

Create a customer success support suite that is...

6 months free of both Zendesk Suite and Sales CRM (any edition)

Save up to $1200

Premium

logo semrush

Semrush

Be more visible in search results and increase...

1 month free on Guru plan

Save up to $229

Premium

logo intercom

Intercom

Strengthen relationships with your customers with an...

95% off on the Advanced Intercom features and on the Early Stage Academy

Save up to $1132

Premium

logo agorapulse

Agorapulse

Manage all your social media with an all-in-one tool

30% off on the annual Pro and Premium subscriptions

Save up to $670

Premium

logo dokey

Dokey

Boost your traffic and convert more through your...

1 month free on the Team's plan

Save up to $149

Premium

logo freshworks crm

Freshworks CRM

CRM software

$1,250 in credits (credits only apply on the Pro Plan)

Save up to $1250

Premium

logo engagebay

EngageBay

All-in-one marketing, sales and support software

6 months free on All-in-One Growth Plan

Save up to $180

Premium

logo email list validation

Email List Validation

Audit email lists and optimize campaign...

1 million verified emails for $99

Save up to $900

Premium

logo crowdfire

Crowdfire

Manage and optimize your social media presence...

50% off Premium plan lifetime deal

Save up to $6476

Premium

logo prospectin

ProspectIn

Automate your LinkedIn prospection to generate more...

1 month free for Advanced plan

Save up to $49

Premium

logo similarcontent

SimilarContent

Find the right keywords and phrases for your content.

3 months free on the Business Plan

Save up to $57

Premium

logo hunter

Hunter

Collect professional email addresses fast and...

30% off on any yearly plan

Save up to $210

Premium

logo socialbee

SocialBee

Social media management tools

50% off the plan of your choice for 6 months

Save up to $237

Premium

logo mailivery

Mailivery

Email deliverability optimization tool

50% off for the "Outreach Starters" plan

Save up to $240

Premium

logo usetopic

Topic

The easy way to produce the best SEO content

40% off for 3 months

Save up to $358

Premium

logo viralstat

ViralStat

See what trends your competitors are following and...

50% lifetime discount on Pro Plan

Save up to $17820

Premium

logo bouncer

Bouncer

Reduce bounce rate, improve sender reputation and...

50,000 email verification credits

Save up to $100

Premium

logo mailtag

MailTag

Email extension that will boost your sales

50% off any plans (monthly and annual) lifetime

Save up to $2338

Premium

logo imageseo

ImageSEO

WordPress plugin to optimize the SEO referencing of...

6 months free on Standard Plan (1500 images)

Save up to $72

Premium

logo e-goi

E-Goi

Multichannel marketing automation solution

6 months free on Starter plan (5000 contacts max)

Save up to $260

Premium

About Marketing

Which marketing tool is best for small businesses?

A good marketing tool combines efficiency, cost control, and usability. Here is our selection of the best marketing solutions in SaaS mode.


Sendinblue

If you want to celebrate all your marketing and sales tools, Sendinblue is a must. With this tool, you will be able to communicate more easily with your prospects to convert them into customers. Audience segmentation allows you to accurately target qualified leads to improve your profitability and achieve your business goals. In addition, the automation features will allow you to save time and money by streamlining the work of your employees.


CaptainData

CaptainData allows you to accelerate your marketing efforts. It identifies prospects, finds the email addresses to contact them and enriches your database with the information collected. All this allows you to target these prospects precisely and send them marketing content. Moreover, the integration with famous tools such as Salesforce, ColdCRM, or Airtable reinforces the relevance of this marketing solution.


Mailjet

Mailjet is specifically designed to boost the effectiveness of your email and SMS marketing campaigns. First of all, the tool offers you the possibility to create attractive or engaging emails in a few clicks. Secondly, thanks to data analysis, you can segment your audience to address your emails or SMS to the right person at the right place. This efficiency is ideal for significantly improving your acquisition and conversion rates.


Hubspot

Hubspot is not only dedicated to your marketing strategy. It manages the entire customer relationship from acquisition to customer service. As part of your marketing efforts, Hubspot will make it easy to create acquisition campaigns across all channels. You can drive traffic to your website or improve your conversion rate. Then, the automation and data centralization features will allow you to respond to customer enquiries to retain acquired customers.

Is marketing necessary for a startup?

Marketing and communication are two pillars of any company, whatever its sector of activity or size. Indeed, marketing will enable you to support your business development. It is essential because it meets several key objectives.


Firstly, relevant marketing will present your products in a clear and attractive way. This allows your customers to better understand the product or service you offer. In addition, an innovative or fun approach will create a special bond between your company and your target audience. This allows you to develop a brand image, in particular by producing so-called brand content. So marketing is not just about advertising. On the contrary, it is a rich field that allows sales teams to sell your product more easily, but also to better understand and respond to customer expectations.


Marketing campaigns are therefore necessary for a startup, as they will streamline your efforts by deploying an action plan and market research. A well-defined marketing strategy helps you to improve your company’s growth, optimize its operations, and acquire new market share for your new product.

What factors should influence your choice of marketing tools?

There are many factors that can influence your choice when you decide to buy marketing tools. However, the most important thing is to clearly define your objectives. By doing so, you will be able to more easily recognize which software has advantages for your business.


In all cases, a marketing tool aims to improve the effectiveness of teams. From product marketing to improving the customer experience, marketing tools can encompass very different realities. However, they should save time by reducing repetitive tasks. Marketing automation solutions are therefore perfectly suited to a startup. They ensure that you free up valuable time and use it wisely to drive your business or take on creative tasks.


Whatever the type of tool, it must:

- Be easy to use for your employees

- Have a serious and reactive support to facilitate the use of the solution in case of problems

- Be able to grow with your business

- Ensure a relevant omnichannel experience

- Integrate with many business tools

- Enable accurate and comprehensive data analysis

What is a marketing strategy?

A marketing strategy will allow you to streamline your actions. Its scope is wide, because a good strategy is capable of boosting your brand image, promoting market share, but also increasing customer satisfaction. It should be thought of as a virtuous circle where product design and improvement are partly based on customer feedback and cost rationalization.


To make your company known, your marketing actions must include elements related to local visibility and visibility on the web in general. This is where SEO comes into its own, as you will be able to be found more easily on the internet by prospects by positioning yourself favorably in search results. In doing so, you attract visitors by using what is known as inbound marketing. At the same time, you can reach your target group via advertising campaigns. This is called outbound marketing. These two aspects are complementary and inseparable from a good digital strategy.


To define a successful digital marketing strategy, you will also need to develop your typical customers or personas. This is essential for audience segmentation. You can then effectively target your prospects to attract and convert them more easily.


So a marketing strategy is as important as it is complex. It can range from mobile or web marketing to emailing strategy. It is this multiplicity of marketing approaches that makes it necessary to use the right tools. They ensure that you save time and improve the effectiveness of your strategy.