17 Best Alternatives to Adobe analytics in May 2024

Description

Hotjar will allow you to understand the user behavior on your site as well as its strengths and weaknesses.

Hotjar compared to Adobe analytics

Hotjar: Pros & Cons

Best features

• - Visitor recordings

• - Conversion funnels

• - Form analysis

• - Feedback polls

• - Incoming feedback

• - Behavior analytics

• - Visitor segmentation

• - Surveys

Hotjar pricing

Description

Mixpanel is event-based analytics for builders who need answers from their data at their fingertips. When everyone in the organization can see—and learn from—the impact of their work, they are poised to make better decisions. Companies like Uber, Netflix, Pinterest, CNN, Samsara, and Yelp use Mixpanel to understand their customers, measure progress, and endeavor to make better decisions.

Mixpanel compared to Adobe analytics

Mixpanel: Pros & Cons

Best features

• - Experiments

• - Data warehouse connector

• - Impact report

• - Cohort analysis

• - Event tracking

• - Funnel analysis

• - Retention analysis

• - User profiles

• - Notifications and messaging

• - Data export and API

Mixpanel pricing

Description

Amplitude analyzes the behavior of your online users, identifies trends and patterns and provides you with all the reports and data you need to make the right business decisions.

Amplitude compared to Adobe analytics

Amplitude: Pros & Cons

Best features

• - Personalized recommendations

• - A/B Testing

• - User analytics and insights

• - Data Management

• - Cohort analysis

• - Behavior tracking

• - Funnel analysis

• - Retention analysis

Amplitude pricing

Description

Google Analytics brings the value of data-driven insights for businesses, allowing them to understand their website's performance, audience behavior, and marketing effectiveness. It provides a comprehensive set of tools and metrics to track and measure key performance indicators, analyze user behavior, optimize marketing campaigns, and make informed business decisions.

Google Analytics compared to Adobe analytics

Google Analytics: Pros & Cons

Best features

• - Optimize your funnel for success

• - Unlock the power of customer segmentation

• - Tailor-made analytics to suit your needs

• - Unlock the secrets of your website traffic

• - Get real-time insights at a glance

Description

Tableau brings value by providing data visualization and business intelligence tools that allow users to easily analyze and understand their data, leading to better and more informed decision-making.

Tableau compared to Adobe analytics

Tableau: Pros & Cons

Best features

• - Interactive dashboards

• - Data integration

• - Text analysis

• - Real-time collaboration

• - Advanced analytics

• - Mobile optimization

• - Self-service data preparation

• - High volume processing

• - Ad hoc analysis

Description

Microsoft Power BI is a powerful business intelligence tool that allows users to visualize and analyze their data in real-time. With its intuitive interface and extensive range of features, Power BI empowers businesses to make data-driven decisions, uncover insights, and drive growth. It enables users to connect to multiple data sources, create interactive dashboards and reports, and share them securely with colleagues and stakeholders. Power BI also offers advanced analytics capabilities, such as predictive modeling and machine learning, to further enhance data analysis and forecasting. Overall, Power BI streamlines data management, facilitates data exploration, and enables informed decision-making for businesses of all sizes.

Microsoft power bi compared to Adobe analytics

Microsoft power bi: Pros & Cons

Best features

• - Collaborate and Share

• - Insights on the Go

• - Interactive Dashboards

• - Data Analysis Made Easy

• - Integrate with Your Existing Tools

Description

Glassbox is a powerful analytics platform that provides businesses with complete visibility into their customers' digital journeys. By capturing, replaying, and analyzing every customer interaction on websites and mobile apps, Glassbox helps businesses understand user behavior, optimize conversions, and enhance the overall customer experience.

Glassbox compared to Adobe analytics

Glassbox: Pros & Cons

Best features

• - Session Recordings

• - Heatmaps

• - Integration with other tools

• - Form analysis

• - Automatic alerts

Description

Contentsquare brings the value of actionable insights by providing businesses with an intuitive and comprehensive analytics platform. It enables companies to understand customer behavior, optimize user experiences, and drive conversion rates, ultimately improving business performance and growth.

Contentsquare compared to Adobe analytics

Contentsquare: Pros & Cons

Best features

• - Behavioral Analysis of Users

• - Heatmap

• - Customer Journey Analysis

• - Artificial Intelligence

• - Integrations

Description

Pendo is a product experience platform that provides user insight, user guidance, and user communication tools for digital product teams. It enables businesses to understand and guide users to create product experiences that customers love. Features include in-app messaging, user behavior tracking, feedback collection, and data-driven decision making. Pendo is designed to improve customer engagement and accelerate product adoption.

Pendo compared to Adobe analytics

Pendo: Pros & Cons

Best features

• - User Experience Analytics

• - In-App Guidance

• - Feedback Collection

• - Product Roadmap Planning

• - Integration Capabilities

Description

TapClicks is a cloud-based marketing reporting and analytics platform. It provides a unified view of marketing data through dashboards and automated reports to simplify reporting and data management. The software integrates with over 200 platforms, enabling businesses to measure performance across multiple marketing campaigns. Features include SEO tools, social media monitoring, email marketing tracking, and more. It's suitable for agencies, media companies, and enterprises.

Tapclicks compared to Adobe analytics

Tapclicks: Pros & Cons

Best features

• - Comprehensive Reporting

• - Integrated View

• - Automation

• - Customizable Dashboards

• - Collaboration Features

Description

Coosto is a comprehensive social media management software that provides tools for social media monitoring, analytics, engagement, and publishing. It helps businesses track online conversations about their brand, analyze social media data, engage with their audience, and schedule posts. Coosto also offers sentiment analysis and crisis management features, making it a versatile tool for managing a brand's online presence.

Coosto compared to Adobe analytics

Coosto: Pros & Cons

Best features

• - Social Media Monitoring

• - Powerful Search Engine

• - Content Management

• - Customer Service Tools

• - Analytics and Reporting

Description

Heap is a digital analytics platform that automatically captures and organizes customer behavioral data from websites and applications. It provides insights into user interactions, enabling businesses to make data-driven decisions. Features include event tracking, funnel and retention analysis, and user segmentation. It's designed to help improve customer experience, increase engagement, and optimize conversion rates.

Heap compared to Adobe analytics

Heap: Pros & Cons

Best features

• - Autocapture Technology

• - Comprehensive Data Collection

• - Data Visualization

• - Funnel Analysis

• - Integration Capabilities

Description

GoSquared is a suite of integrated products to help you grow your business. From understanding the effectiveness of your digital marketing, to converting new users, to engaging with customers personally at scale, GoSquared helps you get closer to customers at every stage of their journey.

GoSquared compared to Adobe analytics

Best features

• - Real-time analytics

• - Live chat

• - Funnel reports

• - Behavioral analytics

• - Customer data platform

• - E-commerce analytics

• - Live events

• - Email campaigns

GoSquared pricing

Description

Oribi is a user-friendly, data-driven analytics tool designed to help businesses track and analyze their website's performance. It provides insights into user behavior, conversion rates, and marketing effectiveness without requiring any coding knowledge. Oribi offers features like event tracking, funnel analysis, and visitor journey mapping, making it a comprehensive solution for optimizing website engagement and conversions.

Oribi compared to Adobe analytics

Oribi: Pros & Cons

Best features

• - User-friendly Interface

• - Complete Analysis

• - Event Tracking

• - Conversion Optimization

• - Real-time Reports

Description

Talkwalker is a social media analytics tool that provides comprehensive monitoring and analytics for online and social media content. It allows businesses to track their brand's performance, analyze trends, and engage with customers. The software also offers features for competitive benchmarking, crisis management, and influencer marketing. It supports multiple languages and sources, including blogs, forums, news sites, and social networks.

Talkwalker compared to Adobe analytics

Talkwalker: Pros & Cons

Best features

• - Social Media Analytics

• - Real-Time Monitoring

• - Image Recognition

• - AI Capabilities

• - Multilingual Support

Description

Meet Your Data acts on the whole chain of web analytics but still has preferences

Meet Your Data compared to Adobe analytics

Best features

• - Data organization made easy

• - Intuitive data visualization

• - Collaborate with your team like never before

• - Real-time data monitoring

• - Automate data tasks

• - Secure data storage

• - Advanced data analysis made simple

• - Cost-effective data management

Description

DoiT International is your co-pilot to the cloud. It specializes in working with businesses who want to use the cloud in the smartest, most effective ways. From saving money to redesigning your whole infrastructure. All at zero cost to the customer.

DoiT International compared to Adobe analytics

Best features

• - Harness the power of machine learning

• - Stay tuned in with alerts

• - Stay competitive with expert support

• - Go global with multicloud

• - Simplify your cloud management

• - Supercharge your cloud infrastructure

• - Scale with ease

• - Optimize your cost structure