Here are competitors or alternatives to Amplitude and other similar Data Analytics software. You need to consider some important factors when choosing a tool like Amplitude for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to Amplitude that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of Amplitude. Discover sofware like Hotjar, Mixpanel, Segment or CleverTap.
From Data Analytics tools, we have selected the best alternatives to Amplitude based on reviews for each solution and similarities with Amplitude. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.
Description
Hotjar will allow you to understand the user behavior on your site as well as its strengths and weaknesses.
Hotjar compared to Amplitude
Hotjar has better positive reviews than Amplitude: 97 vs 94
Hotjar is better at ease to use than Amplitude: 4.5 vs 4.0
Hotjar is better at value for money than Amplitude: 4.5 vs 4.3
Hotjar has more features than Amplitude: 79 vs 31
Hotjar: Pros & Cons
Best features
Hotjar pricing
Plus
$41 / monthBusiness
$105 / monthDescription
Mixpanel is event-based analytics for builders who need answers from their data at their fingertips. When everyone in the organization can see—and learn from—the impact of their work, they are poised to make better decisions. Companies like Uber, Netflix, Pinterest, CNN, Samsara, and Yelp use Mixpanel to understand their customers, measure progress, and endeavor to make better decisions.
Mixpanel compared to Amplitude
Amplitude has better positive reviews than Mixpanel: 94 vs 92
Amplitude is better at customer support than Mixpanel: 4.5 vs 4.0
Amplitude pricing plans are more competitive than Mixpanel: 4.3 vs 4.0
Mixpanel is better at number of features than Amplitude: 55 vs 31
Why is Mixpanel a good alternative to Amplitude?
Mixpanel serves as a compelling alternative to Amplitude for businesses seeking advanced product analytics and user behavior tracking. Mixpanel specializes in event-based analytics, offering granular insights into user interactions, product usage, and customer journeys. What sets Mixpanel apart is its ability to provide deep analysis of user behavior, cohort analysis, and retention tracking, enabling businesses to make data-driven decisions for product optimization and user engagement. While Amplitude offers quantitative analytics and event tracking, Mixpanel's strength lies in its robust event-based tracking and analytics capabilities, positioning it as a valuable alternative for businesses prioritizing in-depth understanding of user behavior and product performance.
What's the difference between Mixpanel and Amplitude?
Mixpanel and Amplitude are both prominent players in the realm of product analytics, each with its own strengths and differences to consider when choosing the right platform for your analytics needs.One significant difference between Mixpanel and Amplitude is their approach to user analytics. Mixpanel is renowned for its event-driven analytics, focusing on tracking specific user interactions within your product.
Mixpanel: Pros & Cons
Best features
Mixpanel pricing
Enterprise
Contact salesStarter
FreeGrowth
$24 / monthDescription
Segment allows you to collect data from your web and mobile applications and provides key information about your customers and users for your marketing and product teams.
Segment compared to Amplitude
Segment is a better solution based on percentage of positive reviews than Amplitude: 97 vs 94
Segment is a better solution for customer support than Amplitude: 4.8 vs 4.5
Segment's user interface is more convenient than Amplitude: 4.8 vs 4.0
Segment pricing plans are more competitive than Amplitude: 4.6 vs 4.3
Segment is more versatile than Amplitude: 97 vs 31
Segment: Pros & Cons
Best features
Segment pricing
Free
Business
Contact salesTeam
$120 / monthDescription
To increase your marketing performance and accelerate your business growth, CleverTap is ideal. This comprehensive solution improves engagement and retention with relevant features and advanced analytics for your strategy.
CleverTap compared to Amplitude
Amplitude has better positive reviews compared to CleverTap: 94 vs 92
CleverTap is easy to use compared to Amplitude: 4.5 vs 4.0
Amplitude pricing plans are more competitive than CleverTap: 4.3 vs 4.1
CleverTap has more features than Amplitude: 80 vs 31
CleverTap: Pros & Cons
Best features
CleverTap pricing
Advanced
Contact salesCutting Edge
Contact salesEssentials
$99 / monthDescription
With the Bright Data platform, you can collect and use data from the entire web. By accessing this data stream, you can implement a data-driven strategy and optimally control your company.
Bright Data compared to Amplitude
Bright Data has more positive reviews than Amplitude: 98 vs 94
Bright Data is better at support than Amplitude: 4.9 vs 4.5
Bright Data is easy to use compared to Amplitude: 4.6 vs 4.0
Bright Data pricing plans are more competitive than Amplitude: 4.4 vs 4.3
Amplitude has more options than Bright Data: 31 vs 25
Bright Data: Pros & Cons
Best features
Description
WebEngage offers a program to support startups. The platform helps you build a solid foundation by improving the customer experience and boosting your retention rate to build growth over time.
WebEngage compared to Amplitude
WebEngage has better positive reviews compared to Amplitude: 97 vs 94
WebEngage is easy to use compared to Amplitude: 4.5 vs 4.0
WebEngage has more options than Amplitude: 129 vs 31
WebEngage: Pros & Cons
Best features
Description
Jepto uses machine learning to always stay ahead on anomalies and allow you to get real insights into your data. The tool allows you to automate tasks and work together with your teams to improve campaign performance and management.
Jepto compared to Amplitude
Amplitude is a better solution based on percentage of positive reviews than Jepto: 94 vs 90
Jepto is a better solution for customer support than Amplitude: 5.0 vs 4.5
Jepto's user interface is more convenient than Amplitude: 4.5 vs 4.0
Jepto pricing plans are more competitive than Amplitude: 4.6 vs 4.3
Amplitude has more options than Jepto: 31 vs 21
Why is Jepto a good alternative to Amplitude?
Jepto provides a compelling alternative to Amplitude for businesses looking to enhance their marketing analytics and data-driven decision-making. Jepto specializes in marketing performance analytics, offering tools to monitor key metrics, track campaigns, and gain insights into digital marketing efforts. What sets Jepto apart is its specific focus on marketing data, making it an ideal choice for marketers aiming to optimize their campaigns and maximize ROI. Its user-friendly interface and dashboards simplify the process of analyzing marketing data and uncovering growth opportunities. While Amplitude offers broader analytics capabilities, Jepto's specialization in marketing analytics positions it as a valuable alternative for businesses prioritizing data-driven marketing and campaign optimization.
What are the differences between Jepto and Amplitude?
Jepto and Amplitude serve different analytical purposes. Jepto specializes in marketing performance analytics, offering tools to monitor and optimize marketing campaigns, making it ideal for marketers looking to track and improve ROI. In contrast, Amplitude is primarily a quantitative analytics tool, emphasizing event tracking and data analysis at scale. It focuses on gathering data to understand user behavior and product usage more broadly. The choice between Jepto and Amplitude depends on your priorities: marketing data analysis with Jepto for campaign optimization, or quantitative data analytics with Amplitude for gaining insights into user behavior and product performance across various aspects of your business.
Jepto: Pros & Cons
Best features
Jepto pricing
Basic
$10 / monthStarter
$99 / monthPlus
$299 / monthPro
$499 / monthDescription
The Apphud SaaS platform offers a powerful and secure integrated subscription infrastructure. It significantly improves the profitability of iOS or Android mobile applications. This allows you to focus on developing the app rather than integrating payments into the app.
Apphud compared to Amplitude
Apphud has better positive reviews compared to Amplitude: 100 vs 94
Apphud is better at customer service than Amplitude: 5.0 vs 4.5
Apphud is easy to use compared to Amplitude: 5.0 vs 4.0
Apphud pricing plans are more competitive than Amplitude: 4.9 vs 4.3
Amplitude has more functions than Apphud: 31 vs 24
Apphud: Pros & Cons
Best features
Apphud pricing
Free
Enterprise
Contact salesPro
$49 / monthDescription
Howuku will help you understand user behavior when on your website, so you can make the right optimizations and increase conversion rates and customer satisfaction.
Howuku compared to Amplitude
Howuku is a better solution based on percentage of positive reviews than Amplitude: 100 vs 94
Howuku is a better solution for customer support than Amplitude: 5.0 vs 4.5
Howuku is better at ease to use than Amplitude: 5.0 vs 4.0
Amplitude is better at value for money than Howuku: 4.3 vs 4.0
Amplitude has more features than Howuku: 31 vs 25
Why is Howuku a good alternative to Amplitude?
Howuku offers a compelling alternative to Amplitude for businesses looking to optimize user experiences on their websites and applications. Howuku specializes in qualitative analytics, providing tools like session recordings, heatmaps, and user surveys to uncover detailed insights into user behavior and pain points. What sets Howuku apart is its emphasis on user-centric data visualization, helping businesses understand how users interact with their digital assets on a granular level. It enables improvements in user experiences and conversion rates by pinpointing areas that require attention. While Amplitude focuses on quantitative analytics and event tracking, Howuku's strength lies in its qualitative insights, making it a valuable alternative for businesses aiming to enhance user satisfaction and engagement through a deeper understanding of user behavior.
What are the differences between Howuku and Amplitude?
Howuku and Amplitude serve different aspects of analytics. Howuku specializes in qualitative analytics, offering tools like session recordings, heatmaps, and user surveys to provide in-depth insights into individual user interactions and experiences. It prioritizes user-centric data visualization, ideal for businesses looking to optimize user experiences. In contrast, Amplitude is primarily a quantitative analytics tool, focusing on event tracking and data analysis at scale. It emphasizes gathering data to understand user behavior on a broader scale. The choice between Howuku and Amplitude depends on your priorities: qualitative insights and user-centric data with Howuku for improving individual user experiences, or quantitative data analytics with Amplitude for a broader perspective on user behavior and product performance.
Howuku: Pros & Cons
Best features
Howuku pricing
Basic
$20 / monthGrowth
$45 / monthPro
$60 / monthPremium
$100 / monthDescription
Datapills allows you to better understand the behavior of your users. Through numerous and relevant features, the platform helps you develop your business, increase your turnover and refine the user experience of your website.
Datapills compared to Amplitude
Amplitude is a better solution based on percentage of positive reviews than Datapills: 94 vs 92
Datapills is a better solution for customer support than Amplitude: 4.7 vs 4.5
Datapills is easier to set up than Amplitude: 4.5 vs 4.0
Datapills is better at number of features than Amplitude: 92 vs 31
Best features
Datapills pricing
Free
Startup
$25 / monthGrowth
$50 / monthDescription
Google Analytics brings the value of data-driven insights for businesses, allowing them to understand their website's performance, audience behavior, and marketing effectiveness. It provides a comprehensive set of tools and metrics to track and measure key performance indicators, analyze user behavior, optimize marketing campaigns, and make informed business decisions.
Google Analytics compared to Amplitude
Google Analytics has more positive reviews than Amplitude: 97 vs 94
Amplitude is better at support than Google Analytics: 4.5 vs 4.2
Google Analytics is easy to use compared to Amplitude: 4.2 vs 4.0
Google Analytics pricing plans are more competitive than Amplitude: 4.7 vs 4.3
Google Analytics has more functions than Amplitude: 48 vs 31
Google Analytics: Pros & Cons
Best features
Description
Glassbox is a powerful analytics platform that provides businesses with complete visibility into their customers' digital journeys. By capturing, replaying, and analyzing every customer interaction on websites and mobile apps, Glassbox helps businesses understand user behavior, optimize conversions, and enhance the overall customer experience.
Glassbox compared to Amplitude
Glassbox has better positive reviews compared to Amplitude: 100 vs 94
Glassbox is easy to use compared to Amplitude: 5.0 vs 4.0
Glassbox pricing plans are more competitive than Amplitude: 4.8 vs 4.3
Glassbox has more options than Amplitude: 100 vs 31
Glassbox: Pros & Cons
Best features
Description
Contentsquare brings the value of actionable insights by providing businesses with an intuitive and comprehensive analytics platform. It enables companies to understand customer behavior, optimize user experiences, and drive conversion rates, ultimately improving business performance and growth.
Contentsquare compared to Amplitude
Contentsquare has better positive reviews than Amplitude: 100 vs 94
Contentsquare is better at customer support than Amplitude: 4.9 vs 4.5
Contentsquare is easier to set up than Amplitude: 4.4 vs 4.0
Contentsquare is more suitable for small businesses thanks to its good value for money than Amplitude: 4.4 vs 4.3
Contentsquare has more features than Amplitude: 66 vs 31
Contentsquare: Pros & Cons
Best features
Description
Pendo is a product experience platform that provides user insight, user guidance, and user communication tools for digital product teams. It enables businesses to understand and guide users to create product experiences that customers love. Features include in-app messaging, user behavior tracking, feedback collection, and data-driven decision making. Pendo is designed to improve customer engagement and accelerate product adoption.
Pendo compared to Amplitude
Pendo has better positive reviews than Amplitude: 96 vs 94
Pendo has more features than Amplitude: 80 vs 31
Pendo: Pros & Cons
Best features
Description
Adobe Analytics is a powerful analytics tool that provides real-time data and detailed insights about customer interactions on websites and apps. It offers advanced segmentation, multi-channel data collection, and machine learning capabilities. This software helps businesses understand their audience better, optimize marketing strategies, and improve customer experiences.
Adobe analytics compared to Amplitude
Amplitude has better positive reviews than Adobe analytics: 94 vs 91
Amplitude is better at customer support than Adobe analytics: 4.5 vs 4.0
Amplitude pricing plans are more competitive than Adobe analytics: 4.3 vs 4.1
Adobe analytics is more versatile than Amplitude: 41 vs 31
Adobe analytics: Pros & Cons
Best features
Description
TapClicks is a cloud-based marketing reporting and analytics platform. It provides a unified view of marketing data through dashboards and automated reports to simplify reporting and data management. The software integrates with over 200 platforms, enabling businesses to measure performance across multiple marketing campaigns. Features include SEO tools, social media monitoring, email marketing tracking, and more. It's suitable for agencies, media companies, and enterprises.
Tapclicks compared to Amplitude
Amplitude has better positive reviews than Tapclicks: 94 vs 86
Amplitude is better at value for money than Tapclicks: 4.3 vs 4.1
Tapclicks has more features than Amplitude: 76 vs 31
Tapclicks: Pros & Cons
Best features
Description
Smartlook offers a powerful analytics suite, engineered to unlock the full potential of your data. It streamlines the process of analyzing user behavior, enabling the creation of intuitive and compelling digital experiences. Engage your users with data-driven decisions.
Smartlook compared to Amplitude
Smartlook has better positive reviews compared to Amplitude: 95 vs 94
Smartlook is easier to use than Amplitude: 5.0 vs 4.0
Smartlook is more suitable for small businesses thanks to its good value for money than Amplitude: 4.4 vs 4.3
Smartlook is more versatile than Amplitude: 74 vs 31
Smartlook: Pros & Cons
Best features
Smartlook pricing
Free
Enterprise
Contact salesPro
$58 / monthDescription
FullStory is an advanced digital experience analytics platform. It is crafted to empower businesses with deep insights into user interactions, enabling them to optimize their digital presence and foster meaningful customer experiences leading to enhanced engagement and conversions.
FullStory compared to Amplitude
FullStory is easier to use than Amplitude: 4.5 vs 4.0
Amplitude is more suitable for small businesses thanks to its good value for money than FullStory: 4.3 vs 4.1
FullStory has more features than Amplitude: 130 vs 31
FullStory: Pros & Cons
Best features
FullStory pricing
Business
Book a demoAdvanced
Book a demoEnterprise
Book a demoDescription
Coosto is a comprehensive social media management software that provides tools for social media monitoring, analytics, engagement, and publishing. It helps businesses track online conversations about their brand, analyze social media data, engage with their audience, and schedule posts. Coosto also offers sentiment analysis and crisis management features, making it a versatile tool for managing a brand's online presence.
Coosto compared to Amplitude
Amplitude has better positive reviews than Coosto: 94 vs 92
Amplitude pricing plans are more competitive than Coosto: 4.3 vs 4.2
Coosto has more features than Amplitude: 84 vs 31
Coosto: Pros & Cons
Best features
Description
Heap is a digital analytics platform that automatically captures and organizes customer behavioral data from websites and applications. It provides insights into user interactions, enabling businesses to make data-driven decisions. Features include event tracking, funnel and retention analysis, and user segmentation. It's designed to help improve customer experience, increase engagement, and optimize conversion rates.
Heap compared to Amplitude
Heap is more suitable for small businesses thanks to its good value for money than Amplitude: 4.5 vs 4.3
Heap is more versatile than Amplitude: 59 vs 31
Heap: Pros & Cons
Best features
Description
Kochava is a leading mobile attribution and marketing analytics platform. It provides real-time data solutions for marketers and developers to track user acquisition, engagement, and retention. Kochava's features include attribution tracking, audience segmentation, fraud prevention, and business intelligence. It supports various platforms such as iOS, Android, and web applications.
Kochava compared to Amplitude
Kochava has better positive reviews compared to Amplitude: 96 vs 94
Kochava is better at customer service than Amplitude: 5.0 vs 4.5
Kochava is easier to use than Amplitude: 4.5 vs 4.0
Kochava is more suitable for small businesses thanks to its good value for money than Amplitude: 4.7 vs 4.3
Kochava has more features than Amplitude: 97 vs 31
Kochava: Pros & Cons
Best features
Description
Talkwalker is a social media analytics tool that provides comprehensive monitoring and analytics for online and social media content. It allows businesses to track their brand's performance, analyze trends, and engage with customers. The software also offers features for competitive benchmarking, crisis management, and influencer marketing. It supports multiple languages and sources, including blogs, forums, news sites, and social networks.
Talkwalker compared to Amplitude
Talkwalker is a better solution based on percentage of positive reviews than Amplitude: 96 vs 94
Talkwalker is better at ease to use than Amplitude: 4.5 vs 4.0
Amplitude is better at value for money than Talkwalker: 4.3 vs 4.1
Talkwalker is more versatile than Amplitude: 36 vs 31
Talkwalker: Pros & Cons
Best features