13 Best Alternatives to Marketing 360 in May 2024

Alternatives & Competitors to Marketing 360

Here are competitors or alternatives to Marketing 360 and other similar Marketing Automation software. You need to consider some important factors when choosing a tool like Marketing 360 for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to Marketing 360 that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of Marketing 360. Discover sofware like Slack, Mailchimp, Shopify or HubSpot.

List of Alternatives to Marketing 360

From Marketing Automation tools, we have selected the best alternatives to Marketing 360 based on reviews for each solution and similarities with Marketing 360. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.

logo slack

Description

Easily collaborate and organize your team's work with Slack; share information and organize your projects.

Slack compared to Marketing 360

Slack has better positive reviews compared to Marketing 360: 95 vs 91

Slack pricing plans are more competitive than Marketing 360: 4.6 vs 4.4

Marketing 360 has more functions than Slack: 344 vs 78

Slack: Pros & Cons

Accessible anywhere: This software allows employees to connect from many different devices
Customized channels: The tool offers the ability to create public, private, shared or multi-space chat channels
Real-time collaboration: The Slack communication solution is perfect for increasing responsiveness
Limited storage: The storage capacity of files is limited
Read notifications: It is impossible to know if your correspondent has read a sent message
Very limited free plan: The trial price plan has limited functionality

Best features

  • - Channels

  • - Direct messaging

  • - File sharing

  • - Integrations

  • - Search and archiving

  • - Notifications and alerts

  • - Threads

  • - Video and voice calls

Slack pricing

Free

Enterprise Grid

Contact sales

Pro

$7 / user / month

Business+

$13 / user / month

Popular

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logo mailchimp

Description

Mailchimp is the #1 email and marketing automations brand* helping businesses find and engage customers across email, social media, landing pages, and advertising platforms.

Mailchimp compared to Marketing 360

Mailchimp is a better solution based on percentage of positive reviews than Marketing 360: 92 vs 91

Marketing 360 is a better solution for customer support than Mailchimp: 4.5 vs 4.0

Marketing 360 has more functions than Mailchimp: 344 vs 139

Mailchimp: Pros & Cons

Free version: The tool offers a free emailing solution, perfect for beginners
A complete tool: The famous emailing service integrates marketing automation features
Easy to use: Mailchimp is the ideal tool to start creating impactful newsletters
Limited technical support: Phone support from the Mailchimp team is only included in the Premium plan
Lack of advanced features: Can be frustrating for an advanced user
High price: Prices increase rapidly as the number of subscribers increases

Best features

  • - Connect all your tools

  • - A/B testing

  • - E-commerce integration

  • - Advanced reporting and analytics

  • - Segment your customers finely

  • - Continuously optimize your strategy

  • - Send the right message at the right time

  • - Design impactful emails

Mailchimp pricing

Free

Essentials

$69 / month

Standard

$100 / month

Premium

$350 / month
50% off the Standard plan for 6 months (Save $1,870)
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logo shopify

Description

The Shopify tool will allow you to create or migrate your optimized online store.Your e-commerce website will then benefit from the tools you need to attract customers, and boost your sales, by allowing you to manage your website with ease.

Shopify compared to Marketing 360

Shopify has more positive reviews than Marketing 360: 93 vs 91

Marketing 360 pricing plans are more competitive than Shopify: 4.4 vs 4.3

Marketing 360 is better at number of features than Shopify: 344 vs 46

Shopify: Pros & Cons

Easy to use: The website creation solution is easy to use
Predefined templates: The templates offered by the tool are attractive and responsive
Application library: Shopify offers over 3,000 applications and extensions
URL structure: Blog posts and regular pages have a URL structure that is not SEO friendly
Blog interface: Blog posts are unattractive due to irrelevant aesthetics
Transaction fees: Transaction fees are high (unless you use Shopify Payments)

Best features

  • - Mobile management and shopping

  • - Build your online presence

  • - Create your online store

  • - Be present on all channels

  • - Organize your digital marketing campaigns

  • - Manage your inventory, sales, and payments

  • - Optimize your campaigns and sales

Shopify pricing

Basic

$38 / month

Shopify

$112 / month

Advanced

$410 / month
2 months free on all plans (Save $598)
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logo hubspot

Description

The HubSpot suite makes it easy to manage your customer throughout their life cycle: web site visit, form completion, phone call and emails exchange, quote signing, support and upsell.

HubSpot compared to Marketing 360

HubSpot has more positive reviews than Marketing 360: 93 vs 91

Marketing 360 is better at support than HubSpot: 4.5 vs 4.4

Marketing 360 is easier to use than HubSpot: 4.5 vs 4.4

Marketing 360 is more suitable for small businesses thanks to its good value for money than HubSpot: 4.4 vs 4.3

Marketing 360 is more versatile than HubSpot: 344 vs 62

HubSpot: Pros & Cons

All-in-one solution: HubSpot’s suite integrates CRM, marketing and sales features
Customization: The platform allows you to customize many elements to suit your business and sales processes
Free features: HubSpot’s Core CRM tool is available for free
Pricing plans: From one plan to another, the price difference can be significant
Marketing Automation : Deploying workflows can be time consuming and complex
Integration fees: These fees are in addition to the monthly fees and can be expensive

Best features

  • - Automation and workflows

  • - Reporting and analytics

  • - Lead scoring and segmentation

  • - Content management

  • - Integrations and API

  • - Sales pipeline management

  • - Sales email tracking and templates

  • - Predictive lead scoring

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logo constant contact

Description

With this marketing solution, small businesses can finally make their voice heard. Constant Contact allows you to develop your customer base, create email marketing, or social media advertising, but also to effectively sell your products online with just one tool.

Constant Contact compared to Marketing 360

Marketing 360 is a better solution based on percentage of positive reviews than Constant Contact: 91 vs 85

Marketing 360 is a better solution for customer support than Constant Contact: 4.5 vs 4.0

Marketing 360 pricing plans are more competitive than Constant Contact: 4.4 vs 4.0

Marketing 360 has more options than Constant Contact: 344 vs 147

Constant Contact: Pros & Cons

Ease of use: The tool is easy to use
Software integrations: You can connect many software to Constant Contact
Audience segmentation: The solution offers relevant segmentation features
Expensive solution: The platform is relatively expensive for small companies
Personalization: More email personalization options would be beneficial
Customer service: Many users are not satisfied with the responsiveness of support

Best features

  • - Access comprehensive performance reports

  • - Benefit from the efficiency of Automated Marketing

  • - Connect Constant Contact with professional tools

  • - Grow your contact list quickly

  • - Create attractive marketing content

  • - Streamline your email marketing with Email Automation

  • - Track and analyze your campaigns with Google Analytics Integration

  • - Enhance engagement with social media integration

Constant Contact pricing

Lite

$12 / month

Standard

$35 / month

Premium

$80 / month
50% off for up to 1 year on the Core and Plus plans. (Save $246)
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logo yext

Description

Yext provides you with the right information on each channel and for each audience. You can easily integrate advanced search features into your business and offer a unique, personalized, and qualitative customer experience.

Yext compared to Marketing 360

Marketing 360 has more positive reviews than Yext: 91 vs 84

Marketing 360 is better at support than Yext: 4.5 vs 4.0

Marketing 360 pricing plans are more competitive than Yext: 4.4 vs 3.9

Marketing 360 is better at number of features than Yext: 344 vs 135

Yext: Pros & Cons

Functionality: You can check the consistency and the update of your online information, as well as your reputation
Evolution: Improvements and updates are constant
Centralization: The platform gathers and manages all your company’s information
Customer service: Support can be time consuming and inefficient
Pricing: Depending on the services chosen, the cost can be high
Complexity: Some features are difficult to understand and this can make it difficult to get good results

Best features

  • - Give your customers a premium experience

  • - Reputation management and engagement

  • - Consistent information across the web

  • - Insights and performance analytics

  • - Connect Yext to all essential tools and services

  • - Improve the efficiency of your business

  • - Benefit from a state-of-the-art platform

  • - Customize Yext to your own needs

Yext pricing

Emerging

$16 / month

Essential

$36 / month

Complete

$40 / month

Premium

$76 / month
$35,000 credits (Save $35,000)
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logo activecampaign

Description

ActiveCampaign enables you to reach your target audience, guide your customers through the conversion funnel, and significantly increase your growth. This SaaS-based marketing platform is therefore ideal for optimizing your sales process.

ActiveCampaign compared to Marketing 360

ActiveCampaign has better positive reviews than Marketing 360: 94 vs 91

Marketing 360 has more functions than ActiveCampaign: 344 vs 90

ActiveCampaign: Pros & Cons

Email deliverability: The emailing platform has an excellent email deliverability rate
Email editor: The email design tool is powerful and offers great versatility
CRM integration: Automation increases campaign performance
Learning curve: It takes time to understand and master the advanced features of the software
Analysis reports: The reports and information provided by the solution are sometimes not very readable
Free plan: Active Campaign does not offer a free plan

Best features

  • - Targeted and personalized email advertising

  • - Benefit from personal support

  • - Customizable marketing automations

  • - Marketing automation at its best

  • - A high-performance CRM to outperform the competition

  • - Customer engagement has never been more important

  • - AI-powered sales forecast

  • - Conversational email marketing

ActiveCampaign pricing

Enterprise

Contact sales

Plus

$93 / month

Professional

$386 / month
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logo weebly

Description

Weebly is a website builder platform that brings value by making it easy for anyone to create a professional-looking website without any coding experience.

Weebly compared to Marketing 360

Marketing 360 has better positive reviews compared to Weebly: 91 vs 85

Marketing 360 is better at customer service than Weebly: 4.5 vs 4.0

Marketing 360 is better at value for money than Weebly: 4.4 vs 4.3

Marketing 360 is better at number of features than Weebly: 344 vs 48

Weebly: Pros & Cons

Templates offered: The solution has a wide variety of templates to create your site
Analytics: The data is complete and allows you to monitor performance
Website editor: Weebly’s editor is simple and pleasant to use
Customer support: The level of support depends on the price plan you choose
Photo editing: Image editing capabilities are not up to expectations
Blogging tools: If you want to design a blog, the tools offered are limited

Best features

  • - Drag and Drop dream

  • - Community connection

  • - Landing pages/Web forms

  • - Order management

  • - Returns management

  • - Responsive ready

  • - E-commerce empowered

  • - SEO partner

  • - Reviews management

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logo keap

Description

Keap brings value by providing a CRM and marketing automation software that helps small businesses manage their customer interactions, streamline their sales process, and automate their marketing campaigns.

Keap compared to Marketing 360

Marketing 360 has better positive reviews than Keap: 91 vs 78

Marketing 360 is better at customer support than Keap: 4.5 vs 4.0

Marketing 360 is easier to set up than Keap: 4.5 vs 3.5

Marketing 360 is more suitable for small businesses thanks to its good value for money than Keap: 4.4 vs 3.8

Marketing 360 is more versatile than Keap: 344 vs 145

Keap: Pros & Cons

Software integrations: The tool offers numerous integrations with third-party software
Extensive functionality: The platform integrates email and SMS marketing, as well as A/B testing
Ease of use: Landing pages can be created with a simple drag-and-drop operation
Customer service: Keap offers no tools for managing customer service
Firefox compatibility: The campaign generator does not work in Firefox
Mandatory backups: Backups of information and work-in-progress are required to prevent loss

Best features

  • - Attract and engage your prospects with ease

  • - Stay on top of your to-dos and free up your time

  • - Automagician

  • - Real-time insights into your business performance

  • - Promotions Management

  • - Pricing and cost calculations

  • - Visualize your sales process and close more deals

  • - Shopping cart

  • - Publishing options

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logo pardot

Description

Salesforce Marketing Cloud Account Engagement brings value by providing a powerful marketing automation platform that helps businesses streamline their marketing efforts, generate more leads, and increase revenue with insightful analytics and personalized messaging.

Marketing Cloud Account Engagement (ex. Pardot) compared to Marketing 360

Marketing 360 has better positive reviews than Marketing Cloud Account Engagement (ex. Pardot): 91 vs 79

Marketing 360 is better at customer support than Marketing Cloud Account Engagement (ex. Pardot): 4.5 vs 4.0

Marketing 360 is better at ease to use than Marketing Cloud Account Engagement (ex. Pardot): 4.5 vs 4.0

Marketing 360 is better at value for money than Marketing Cloud Account Engagement (ex. Pardot): 4.4 vs 3.7

Marketing 360 has more options than Marketing Cloud Account Engagement (ex. Pardot): 344 vs 118

Marketing Cloud Account Engagement (ex. Pardot): Pros & Cons

Salesforce integration: The solution is built on the Salesforce platform and integrates seamlessly with Salesforce CRM for a comprehensive view of customer interactions
Advanced analytics and reporting: Pardot provides in-depth analytics and reporting capabilities to track and measure the performance of your marketing campaigns
Robust marketing automation: Pardot offers powerful marketing automation features that allow you to automate and streamline your processes, from nurturing to email marketing to lead scoring
Complexity and learning curve: Pardot is a feature-rich platform with advanced functionalities, which can make it complex for new users to learn
Customization limitations: Some users have reported limitations in terms of customizing certain aspects of the platform or adapting it to specific business needs
Pricing: The software’s pricing can prove too expensive, especially for smaller businesses or startups with limited budgets

Best features

  • - Lead scoring

  • - Email marketing

  • - Marketing automation

  • - CRM integration

  • - Dynamic content

  • - Lead generation

  • - Analytics and reporting

  • - Multi-channel marketing

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Bitrix24 Logo

Description

Bitrix24 is a comprehensive saas software that offers a wide range of collaboration, communication, and management tools all in one platform. It provides businesses with a centralized hub for project management, CRM, document sharing, team collaboration, and more. With Bitrix24, teams can streamline their workflows, improve productivity, and enhance communication, ultimately driving business growth and success.

Bitrix24 compared to Marketing 360

Marketing 360 is a better solution based on percentage of positive reviews than Bitrix24: 91 vs 81

Marketing 360 is easier to set up than Bitrix24: 4.5 vs 4.0

Marketing 360 is more suitable for small businesses thanks to its good value for money than Bitrix24: 4.4 vs 4.2

Marketing 360 is better at number of features than Bitrix24: 344 vs 81

Bitrix24: Pros & Cons

All-in-One Solution: Bitrix24 offers a comprehensive suite of tools, from project management to CRM, eliminating the need for multiple software subscriptions
Cost-Effective: Bitrix24 offers a free plan for small teams and affordable pricing options for growing businesses, making it an ideal solution for budget-conscious entrepreneurs.
Collaboration Made Easy: With features like task management, team chat, and document sharing, Bitrix24 enhances team productivity and communication
Limited customization options: Bitrix24 may not offer enough flexibility to tailor the software to your specific business needs
Steeper learning curve: It may take some time for young entrepreneurs to fully understand and utilize all the features of Bitrix24
Potential for information overload: The extensive range of tools and features in Bitrix24 can be overwhelming for beginners.

Best features

  • - All-in-One Business Platform

  • - Collaborate and Communicate Seamlessly

  • - Powerful CRM System

  • - Task and Project Management Made Easy

  • - Automation and Workflow Customization

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Birdeye Logo

Description

Birdeye brings value by helping businesses manage and improve their online reputation, customer experience, and revenue through its all-in-one customer experience platform.

Birdeye compared to Marketing 360

Birdeye has better positive reviews compared to Marketing 360: 95 vs 91

Birdeye pricing plans are more competitive than Marketing 360: 4.5 vs 4.4

Marketing 360 is more versatile than Birdeye: 344 vs 139

Birdeye: Pros & Cons

Increase your online visibility: Birdeye helps you manage and monitor your online reputation across multiple platforms
Streamline business operations: Birdeye provides tools for centralized customer communication, appointment scheduling, and team collaboration.
Enhance customer satisfaction: With Birdeye, you can gather customer feedback, respond to reviews, and improve your overall customer experience
Cost: The pricing of Birdeye may not be suitable for some young entrepreneurs with limited budgets.
Limited integration options: Birdeye may not seamlessly integrate with all the platforms or tools you use
Steep learning curve: It might take some time and effort to fully grasp and utilize all of Birdeye's features

Best features

  • - Competitor analysis

  • - Social media management made easy

  • - All-in-one reputation management

  • - Automated review request

  • - Actionable customer insights

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SOCi Logo

Description

Soci brings the value of social media management and automation to businesses. With its powerful features and intuitive interface, Soci helps entrepreneurs save time and effortlessly manage their social media presence across various platforms. From scheduling posts, tracking analytics, and engaging with customers, Soci empowers businesses to optimize their social media strategy and drive results.

Soci compared to Marketing 360

Marketing 360 has better positive reviews compared to Soci: 91 vs 89

Marketing 360 is better at value for money than Soci: 4.4 vs 4.3

Marketing 360 has more options than Soci: 344 vs 60

Soci: Pros & Cons

Centralized Management: The Soci software allows for the centralization of all information and interactions with customers, which facilitates data tracking and analysis.
Customization: The software offers customization options to adapt to the specific needs of each business, thus allowing better customer relationship management.
Productivity Enhancement: Thanks to its intuitive interface and automated tools, Soci helps to increase efficiency and productivity by reducing the time spent on administrative tasks.
Limited features: Soci may have a limited set of features compared to other SaaS platforms
Steep learning curve: Using Soci may require some time to understand and navigate the platform effectively
Potential compatibility issues: Soci may not seamlessly integrate with all existing software and tools used by an entrepreneur.

Best features

  • - Integration with social networks

  • - 360-degree view of customers

  • - Instant feedback

  • - Relevant content publishing

  • - Interaction in a social context

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