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Bitly

Shorten. Share. Measure.

3.5 (2 reviews)

Bitly is a URL shortening and link management platform that offers businesses and individuals the ability to create, share, and track shortened links, providing valuable insights into audience engagement and behavior.

General information about Bitly

Bitly, the leading URL shortening tool, equips users with the ability to transform extensive, complex URLs into concise, readily shareable links. A boon for anyone who regularly shares online content, Bitly replaces unwieldy URLs with clean, memorable ones that are easy to use and share.


This powerful tool provides more than just URL shortening; it brings customization to your fingertips, allowing users to add a personal brand touch to their links. From a marketer seeking to strengthen their brand image to a blogger wanting to make their posts stand out, Bitly’s customization opens up a myriad of possibilities. 


Furthermore, Bitly goes beyond link editing by offering comprehensive tracking of link metrics. You can gauge click-through rates, monitor audience engagement, and collect valuable insights to refine your marketing or content strategy. Information is power, and Bitly hands you that power to know your audience better and ensure your content has the impact you desire. 


Also, Bitly fosters collaboration and third-party app integration, enhancing your link management experience. This makes it a perfect tool for businesses of all sizes and social media strategists to collaborate on link strategies and integrate with the digital tools they already utilize. 


Find exclusive deals on this SaaS tools like Bitly and more on Secret to kickstart your startup, grow more, and spend less. Let's shorten your path to success.

See alternatives to Bitly like HubSpot or Semrush.
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Secret's take about Bitly

You know that feeling when you come across a software that solves a problem you didn't even know you had? 🤯 Bitly is that software for anyone who shares links on a daily basis!

What is Bitly?

It's a URL shortening tool that allows you to create custom links, track clicks, and even brand your links. Say goodbye to long, clunky links that nobody wants to click on! 🙅‍♀️

Our opinion about Bitly:

We've been using Bitly for a while now and it's become an essential tool in our daily routine. Not only does it make links look better and more professional, but it also gives you valuable insights into how well your links are performing. Plus, the ability to customize links and add your branding is a game-changer! 🔥

Bitly Pricing:

Bitly offers a free plan with basic features, but for those who want more advanced tracking and branding options, their premium plans start at just $29 per month. With Secret's deals, you might even be able to get a sweet discount! 🤑

- More details about Bitly's pricings
Best Bitly alternatives:

While Bitly is our go-to tool, there are other great options out there such as Rebrandly, TinyURL, and Ow.ly. However, we think Bitly is the best when it comes to overall functionality, ease of use, and affordability. Overall, we highly recommend Bitly to anyone who wants to simplify their links and gain valuable insights into their performance. Give it a try and see for yourself! 👍

- More alternatives to Bitly
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Mary O'Brien

Customer Success Manager

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What is Bitly used for?

Bitly, a premier URL shortening tool, is a game-changer for small businesses. It simplifies sharing content by converting lengthy URLs into short, shareable links. For instance, a local bakery can use Bitly to create a memorable link for their online menu, making it easier for customers to access and share. Bitly also allows customization, enabling businesses to infuse their branding into links. Moreover, it offers valuable analytics, helping businesses track customer engagement and refine their marketing strategies. Additionally, Bitly supports collaboration and integration with other digital tools, streamlining link management and enhancing operational efficiency.

Bitly pricing

Free

10 bit.ly links with QR codes per month

Link in bio

UTM builder

Enterprise

Contact sales

Multiple user seats and group permissions

Link generation

99.9% SLA uptime

Account manager support

Starter

$8

/ month

200 bit.ly links with QR codes per month

Redirects

Data scan

Customizations

Basic

$35

/ month

1,500 branded links with QR codes per month

Custom domain

Branded links

Advanced QR code customizations

Premium

$300

/ month

3,000 branded links with QR codes per month

Advanced performance dashboard

Campaigns

Location and device type data

Bitly features

  • Link shortening

    Bitly allows you to take long and ugly URLs and make them short and sweet. This not only makes your links look more professional, but they also take up less space on social media posts and emails.

  • Team collaboration

    Bitly's team collaboration feature lets multiple people work on the same account. You can assign roles, share links, and see who's done what. This makes it easy for teams to collaborate without stepping on each other's toes.

  • Link customization

    Create branded short links and edit the destination URLs to match your marketing campaigns.

  • Tracking and analytics

    Get insights on click-through rates, traffic sources, and audience demographics to optimize your marketing efforts.

  • Multi-channel distribution

    Share and track your links across multiple channels like email, social media, and SMS campaigns to reach your audience on their preferred channels.

  • User permissions

    Manage multiple users and teams with different levels of access to your account's shared resources.

  • Click analytics

    See what's working and what's not! Track clicks on your links and see which ones are getting the most attention. This invaluable feature lets you know which of your marketing efforts are paying off and which ones need more work.

  • Custom domains

    With Bitly, you can create shortened links that use your own domain. This means that when someone clicks on your link, they see your brand's name instead of Bitly's. It's a small but important touch that makes a big difference.

  • Mobile app

    Bitly's mobile app lets you create and share links on the go. Whether you're catching up on social media during your commute or working from a coffee shop, you can stay connected and productive.

2 Bitly reviews

3.5 (2 reviews)
  • Aaron

    Efficient and Insightful Analytics Feature

    it's user-friendly and efficient. The analytics feature is particularly useful, providing me with valuable insights into click-through rates

    April 13, 2024

  • Debra Martinez

    Bitly: A User's Perspective on its Features and Customer Support

    I've been using Bitly and I must say, it's a pretty solid product! I'm particularly impressed by their first line customer care. As a paid member, I appreciate the personal touch they give by taking the time to respond to my queries, usually within a couple of days. One feature that stands out is the bulk uploading of links. It's a unique process where I get to add UTMs to each link if I'm redirecting to the same link. It's a bit time-consuming, but it's a great way to customize and track my links effectively. I've also had the chance to interact with Bitly's second line support and they've been incredibly helpful. They usually get back to me within 2-3 days, sometimes up to 5 days, but the wait is worth it because they always provide comprehensive solutions. Bitly is perfect for me when I'm creating ad hoc links here and there, especially when using the free account. I'm giving it a solid four stars for this reason. If you're considering a paid account and expecting top-notch support, Bitly is definitely worth a shot!

    April 16, 2024

More Bitly's reviews

Bitly: Pros & Cons

Pros

  • Software integrations: The tool features excellent integrations with APIs or third-party applications
  • Relevant analytics: Bitly integrates click and referral analyses
  • Accessible to all: The solution is easy to use and configure, even for novices

Cons

  • Domain: Custom domains are not included in the free plan
  • Software cost: For startups, tracking a large number of links can be costly
  • Link rejection: Some platforms, such as Facebook, systematically reject Bitly links

Why is Bitly better than other Social Media software?

Bitly is a better solution based on percentage of positive reviews than Hootsuite: 98 vs 88

Bitly is a better solution for customer support than Hootsuite: 4.5 vs 4.0

Bitly is a better solution based on percentage of positive reviews than Sprout Social: 98 vs 89

Bitly is a better solution for customer support than Sprout Social: 4.5 vs 4.3

Bitly has more positive reviews than Google Analytics: 98 vs 97

Bitly is better at support than Google Analytics: 4.5 vs 4.2

Bitly has better positive reviews than Semrush: 98 vs 97

Bitly is better at ease to use than Semrush: 5.0 vs 4.5

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