21 reviews
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Frontify is a cloud-based brand management software designed to assist businesses in creating consistent and impactful brand experiences. It offers a centralized platform for teams to collaborate on brand strategies, design guidelines, and digital assets. Key features include logo management, color and typography guides, media library, project collaboration tools, and customizable templates. It also supports integration with third-party applications like Sketch, Adobe XD, and Photoshop. Frontify is user-friendly and provides analytics to monitor brand usage and performance. It is suitable for businesses of all sizes aiming to streamline their branding processes and ensure brand consistency.
Easy digitization and accessibility of brand guidelines
Frontify allows for the digitization of brand guidelines, making them easily accessible to global teams. This feature is particularly beneficial for managing images, videos, and documents
Excellent customer support and training
Frontify provides excellent customer support and training, making it easy for users to understand and use the software effectively. This support is responsive, friendly, agile, and helpful at every stage
Boosts internal brand engagement and commitment
Frontify simplifies all aspects of brand management, significantly boosting internal brand engagement and commitment. It aids in understanding and emotionally connecting with a brand's core identity and in finding the right assets at the right time.
Smart management of user groups, rights, and targets
Frontify provides a smart way to manage user groups, rights, and targets. This is particularly useful for managing multiple brands and all brand portal needs, including guidelines, icon, media, and document libraries
User-friendly and self-explanatory
Frontify is designed to be user-friendly and self-explanatory, offering almost limitless usage options. This makes it easy for users to maintain content and implement immediate updates
Learning curve for admins
While Frontify is user-friendly for most, there is a learning curve, particularly for admins, which can slow down the initial setup and usage
Limited template flexibility
The editable/customizable templates lack some flexibility and are not as robust as some users would like, limiting the customization options
Lack of Adobe Illustrator integration
Currently, Frontify does not support Adobe Illustrator files, which can be inconvenient for companies that use a lot of vectors and illustrations.
Limited table functionality
Despite its many features, Frontify's ability to use tables in content presentation is limited and could be improved
Complex setup process
Some aspects of the setup process and administration are somewhat unintuitive and difficult to understand, making the backend user interface not the best from an admin user perspective
Starting Price
Free Plan
Centralized Platform
Integration Capabilities
User-friendly Interface
Analytics
Brand Management
N/A
Free Plan
No
Centralized Platform
Integration Capabilities
User-friendly Interface
Analytics
Brand Management
Brand Managers
This software is perfect for brand managers who need to manage multiple brands. It offers smart management of user groups, rights, and targets, and is an excellent tool for all brand portal needs, including guidelines, icon, media, and document libraries
Admin Users
Frontify is suitable for admin users who need to manage what each end user sees using user groups. It also allows admins to manage the CMS system and deploy updated content, although there is a learning curve
Global Teams
Frontify is ideal for global teams looking to digitize their brand guidelines and make them accessible to all team members. It allows for easy personalization of content and immediate updates, ensuring brand consistency across different regions
Designers
Designers can benefit from Frontify's intuitive user interface and the many web-parts available for creating color palettes, typography pages, and logo libraries. However, the software's editable/customizable templates may lack some flexibility
Marketing Teams
Marketing teams can use Frontify to centralize all their content virtually, improving their brand and marketing materials. The software's user-friendly platform allows for better organization of brand materials throughout the company.
Frontify rating
Carol E
Transforming Asset Management with a User-Friendly, Intuitive Platform: Frontify
I find Frontify's back end to be user-friendly and intuitive, offering the necessary functionality in a simplified manner. However, I think there's room for improvement in terms of guideline interactivity and customization flexibility. I chose Frontify because their team was accommodating, understanding, and adaptable to our business needs, proving to be fantastic partners.
June 15, 2024
John Miller
Boost Your Brand with Frontify!
I highly recommend Frontify to any company aiming to improve their brand and marketing materials. I'd like to express my appreciation to our Guest Experience Manager from Frontify for her continuous support. Since we began using Frontify, it has had a positive impact on our company and how our employees interact with our brand, which is being used more each day. Frontify has helped us better organize our brand materials throughout the company. It's a user-friendly platform that lets you centralize all your content virtually. So far, the experience has been excellent, with no problems at all. The vendor responded in October 2020, expressing their pleasure at our positive experience and encouraging us to continue.
June 11, 2024
Brittany J
Frontify: Revolutionizing Freelancer Collaboration and Efficiency
As a freelancer, Frontify has been a game-changer. It's made collaboration with clients smoother and more efficient, saving me time and reducing miscommunication
June 4, 2024
Tyler
Frontify: Keeping Teams Aligned
As a project manager, Frontify has been instrumental in keeping our team aligned. The software's ability to centralize all our brand assets has made it easier for everyone to stay on the same page
May 25, 2024
Pamela Martinez
Effortless and Rapid Access for All Users
Frontify enables everyone in my company to easily access the right images, videos, and branding materials like templates. As an admin, I can manage what each end user sees using user groups. However, it took us a while to handle all the assets we wanted to transfer and learn how to properly use the templates. Our designers initially made several errors in the InDesign files, requiring us to frequently update the templates. We opted for Frontify because we felt a stronger need for branding software than a digital asset management system. Even though both systems fulfilled our needs, Frontify's robust branding features influenced our choice.
May 20, 2024
Judith
Excellent Brand Management Tool: Frontify
I find Frontify to be an excellent brand management software. It's very intuitive!
May 13, 2024
Jason F
Frontify: Powering Brand Engagement and Consistency
My overall experience with Frontify has been excellent. It has enabled us to transform a large portion of our organization into brand ambassadors, ensuring our brand expression is consistent, accessible, and engaging. Frontify has simplified all aspects of our brand management, significantly boosting internal brand engagement and commitment. It has aided us in understanding and emotionally connecting with our brand's core identity and in finding the right assets at the right time. The support function is very responsive, friendly, agile, and helpful at every stage. However, some aspects of the setup process and administration are somewhat unintuitive and difficult to understand. The backend user interface is not the best from an admin user perspective, with some processes being unclear and overly complex. There are also some bugs within some features, but they can be worked around. I chose Frontify for its personal commitment and support, functionality, user interface, and price.
May 5, 2024
Mark A
Frontify: The Ultimate Brand Guideline Tool for Graphic Designers
As a graphic designer, I find Frontify to be an invaluable tool for creating and managing brand guidelines
April 29, 2024
Keturah
Exceptional Software and Team
I believe Frontify is an outstanding platform with a fantastic team. They take excellent care of their customers and offer a visionary perspective on brand management and engagement.
April 20, 2024
Elowen S
Streamlined Workflow with Intuitive Project Sharing
it's intuitive and user-friendly. The ability to share projects with clients and receive real-time feedback has streamlined my workflow significantly
April 16, 2024
Secret has already helped tens of thousands of startups save millions on the best SaaS like Microsoft Teams, Google Workspace & many more. Join Secret now to buy software the smart way.