My top 3 HubSpot alternatives
By Frédéric Laffont, Chief Technology Officer
I have explored several alternatives to Hubspot that offer similar or even better features. These include
Salesforce Sales Cloud
Salesforce Sales Cloud is a flexible CRM system that will help organizations manage customer relationships in a much more effective way. As such, it comes with many useful tools, including: contact management, opportunity management, sales forecasting, and much more. For instance, companies can track every activity of the customer lifecycle (from their first touchpoint, to a sale and beyond!). An effective customer relationship management system allows companies to gain valuable insights about their customers, so they can better personalize their outreach.
If you are looking for an alternative to HubSpot, you should definitely examine Salesforce Sales Cloud. It is best suited for organizations that want a great deal of customization and advanced reporting capabilities. While, SalesCloud may be a little bit harder to learn than HubSpot, it is a very powerful application that is well-suited for growing organizations that want to support very complex sales funnels.
Mailchimp
Another alternative is Mailchimp, which is primarily an email marketing tool but also offers CRM capabilities. It allows businesses to create targeted email campaigns, automate their marketing efforts, and analyze the results. For instance, a small business can use Mailchimp to send out weekly newsletters to their customers, promoting new products or special offers. The analytics feature can then be used to track the success of these campaigns and make necessary adjustments.
Zoho
The third alternative is Zoho, a comprehensive suite of business applications including CRM, email marketing, project management, and more. Zoho's CRM tool allows businesses to manage their customer relationships, track sales, and engage with customers across multiple channels. A real estate agency, for example, could use Zoho to manage their property listings, track interactions with potential buyers, and schedule viewings.
List of Alternatives to HubSpot
Here are some of HubSpot's top competitors in the CRM category: Salesforce Sales Cloud, Mailchimp, Zoho or Pipedrive.
Salesforce Sales Cloud is a CRM platform that helps sales teams manage their sales processes, track customer interactions, and close deals faster. By using AI, it streamlines and optimizes sales efforts, enhancing productivity and driving revenue growth.
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Why is Salesforce Sales Cloud a good alternative to HubSpot?
I find HubSpot to be a great alternative to Salesforce Sales Cloud because it offers a more user-friendly interface and intuitive design. Navigating through the platform is straightforward, making it easier for teams to adapt and use efficiently. HubSpot also provides a comprehensive set of features at a lower cost, making it an affordable choice for small to medium-sized businesses. Furthermore, HubSpot's customer support is exceptional, providing prompt responses and effective solutions. Unlike Salesforce, which can be complex and requires training, HubSpot is designed for simplicity and ease of use. It also provides excellent marketing tools alongside its sales features, allowing for seamless integration between the two departments. Overall, HubSpot delivers value for money with its robust features, user-friendly interface, and excellent customer service.
What are the differences between Salesforce Sales Cloud and HubSpot?
I have found that HubSpot and Salesforce Sales Cloud, while both powerful CRM tools, have significant differences. Salesforce is a robust platform with extensive customization options, making it ideal for large enterprises with complex sales processes. It offers a multitude of features but can be complex and require a dedicated administrator or consultant to manage effectively.
Alternatively, HubSpot is known for its user-friendly interface and ease of use. It is designed for small to medium-sized businesses and does not require extensive technical knowledge to operate. HubSpot also includes marketing automation features in its CRM, which Salesforce does not offer in the Sales Cloud. However, Salesforce has a broader range of third-party integrations compared to HubSpot.
Ultimately, the choice between HubSpot and Salesforce Sales Cloud depends on the size of your business, your technical capabilities, and your specific needs.
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Why is Mailchimp a good alternative to HubSpot?
I find HubSpot to be a great alternative to MailChimp due to its extensive features and seamless integration capabilities. Unlike MailChimp, HubSpot offers a comprehensive suite of services including CRM, sales, marketing, and customer service functionalities. This enables businesses to handle all their customer interactions in one platform, providing a more unified approach to customer relationship management.
Furthermore, HubSpot's automation capabilities are extremely robust and intuitive. It allows for the creation of complex email workflows with ease, which is particularly useful for businesses with large customer bases. Additionally, its analytics and reporting tools are remarkably detailed, providing valuable insights into campaign performance and customer behavior.
Lastly, HubSpot's scalability makes it an excellent choice for both small businesses and large enterprises alike. Its flexible pricing plans and customizable features can easily adapt to the changing needs of any business.
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Why is Zoho a good alternative to HubSpot?
I find HubSpot to be a great alternative to Zoho due to its comprehensive and intuitive interface. HubSpot offers a full stack of software for marketing, sales, and customer service, with a completely free CRM at its core. This makes it easy for businesses to manage all their activities in one place. Moreover, HubSpot's automation features are more advanced compared to Zoho's, allowing for streamlined operations.
HubSpot also provides extensive integration options with other tools which can be more beneficial for businesses with diverse needs. Additionally, the platform has an excellent support system and provides a wide array of resources for learning and development. While Zoho is also a powerful tool, I believe HubSpot's user-friendly interface, advanced features, and robust support make it a superior choice.
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Stay focused on sales and collect more leads with this lead management software
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Why is Hootsuite a good alternative to HubSpot?
I find Hootsuite to be a great alternative to HubSpot primarily due to its affordability and social media management capabilities. While HubSpot is an all-in-one marketing platform, it can be costly, especially for small businesses or startups. On the other hand, Hootsuite offers a range of plans that fit various budget sizes, including a free plan.
Moreover, Hootsuite excels in managing multiple social media accounts from one dashboard. This feature is essential for businesses with a strong social media presence. It allows scheduling posts in advance, tracking performance and engagement, and responding to messages and comments across different platforms.
Lastly, Hootsuite provides comprehensive analytics reports that help in understanding the effectiveness of social media campaigns. Although HubSpot also offers this feature, I find Hootsuite's reporting more straightforward and easier to understand.
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Collaborate with your team
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Performance analytics
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Chat with your customers in real time
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Easily onboard new customers
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Access data to personalize customer conversations
Essential
$29 per user per monthAdvanced
$85 per user per monthExpert
$132 per user per monthKamilah Krajcik
Support + Success in One System (Joinsecret Runway)
Intercom has worked well for both support and success in our case because conversations, banners, and automated check-ins all live in the same system, and while it is not the cheapest option, getting started via Joinsecret with a year covered on the Advanced plan and 300 monthly Fin resolutions included gave us enough runway to implement it properly before paying full price
May 28, 2026
Why is Intercom a good alternative to HubSpot?
As a professional, I find Intercom to be a compelling alternative to HubSpot due to several reasons. Firstly, Intercom offers a more intuitive and user-friendly interface, making it easier for teams to navigate and use the platform efficiently. Secondly, the pricing model of Intercom is more flexible compared to HubSpot, allowing businesses of all sizes to choose a plan that suits their budget and needs. The customer support provided by Intercom is also commendable, with quick responses and effective solutions. Moreover, Intercom's robust features for in-app messaging and customer engagement set it apart from many other CRM platforms. Lastly, its integration capabilities are impressive as it can seamlessly connect with many other tools and platforms used by businesses. Therefore, for these reasons, I consider Intercom a good alternative to HubSpot.
What are the differences between Intercom and HubSpot?
As I delve into the comparison between Intercom and Hubspot, it's clear that both platforms offer diverse tools for customer relationship management. However, they have unique features that set them apart. Intercom focuses on real-time messaging, allowing businesses to communicate with customers instantly across various channels. It provides a conversational experience, making it ideal for customer support.
On the other hand, HubSpot is a comprehensive inbound marketing platform offering capabilities like email marketing, SEO tools, social media management, and content creation alongside CRM. Its strength lies in its ability to manage and analyze marketing campaigns. HubSpot also offers sales and service hubs, making it suitable for businesses looking for an all-in-one solution.
In essence, while Intercom excels in customer interaction with its live chat feature, HubSpot stands out for its robust marketing tools and comprehensive CRM functionalities.
Be more visible in search results and increase qualified traffic
4.5/5
(62)
Redeemed by 2773 members
2 deals available
14 days free on Semrush One
Get deal for free
2 deals available
14 days free on Semrush One
Get deal for freeSemrush is a comprehensive digital marketing platform that combines traditional SEO with cutting-edge AI tools. From analyzing competitor strategies and creating content that ranks, to monitoring your visibility across search engines like ChatGPT and Claude, Semrush equips you with everything you need to optimize your online presence and stay competitive in classic and AI-driven search. Disclosure: When you purchase through links on our website/article, we may earn an affiliate commission from Semrush
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Position tracking
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Advertising research
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Track your brand reputation in SERPs and AI platforms
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Keyword research tools
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Site audit
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Competitor analysis
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Backlink analytics
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Content Analyzer
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Social media toolkit
Free
$0 (Freemium)Pro
$139 per monthGuru
$249 per monthBusiness
$499 per monthMargherita Goodwin
Local and Device-Specific Position Tracking That Matters
What I like most is the Position Tracking tool because it lets me split keywords by location and device, which matters a lot for local campaigns, and the visibility trend has been more helpful to me than obsessing over individual ranking jumps
June 8, 2026
What's the difference between Semrush and HubSpot?
See the full comparison between HubSpot & Semrush
Sales Intelligence and Engagement Platform
4.5/5
(68)
Redeemed by 4416 members
1 deal available
50% off the annual Basic or Professional plan for 1 year (Up to 5 seats)
Get deal for free
1 deal available
50% off the annual Basic or Professional plan for 1 year (Up to 5 seats)
Get deal for freeApollo-io leverages AI to help founders and sales teams find their ideal buyers and convert them into customers.
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Integrate with your existing tools and workflows
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Identifiy the right prospects
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Analyze and optimize performances
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Streamline lead management and tracking
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Personalize outreach with dynamic templates
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Access real-time company and contact data
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Generate appointments and close deals
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Collaborate and communicate within your team
Free
$0 (Freemium)Basic
$59 per user per monthProfessional
$99 per user per monthOrganization
$149 per user per monthKermit Green JD
Less Tool Switching with Solid CRM Sync
Apollo.io has made prospecting less fragmented for our team. Before, we were bouncing between a database, an email tool, and a CRM all day. Now most of the work happens in one place, and the Salesforce sync has been smoother than I expected. I still clean lists before big sends, but that is true with any provider
May 28, 2026
What's the difference between Apollo.io and HubSpot?
See the full comparison between HubSpot & Apollo.io
A marketing platform to boost your conversion rate
4.3/5
(55)
Redeemed by 252 members
1 deal available
20% off for 3 months or 35% off for 1 year
Get deal for free
1 deal available
20% off for 3 months or 35% off for 1 year
Get deal for freeUnbounce helps you optimize your marketing actions. With a few clicks, this SaaS software allows you to design attractive and personalized landing pages. You can then reach all your conversion goals in no time.
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Customize your landing pages
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Integrate a pop-up or sticky bar
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Stop wasting time on copywriting
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Full integration with your daily tools
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Benefit from automatic conversion improvement
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A/B test your pages
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One tool for all your goals
Concierge
Custom pricingBuild
$99 per monthExperiment
$149 per monthOptimize
$249 per monthWilletta Abbott
Smart Traffic Wins on Smaller Campaigns
We used a Joinsecret offer that lowered the cost for our first year, and that made the decision easier, though I stayed because Smart Traffic was surprisingly useful for smaller campaigns where we did not have time to babysit manual tests
May 28, 2026
14 days free
Get deal for free
1 deal available
14 days free
Get deal for freeZoomInfo centralizes your sales and marketing needs, enabling you to manage sales, leads and opportunities. Develop your growth and optimize your GTM strategy with a powerful all-in-one tool.
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Find talent fast
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Convert prospects into customers
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Automate data management
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Benefit from numerous integrations
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Use high-quality B2B data
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Perfect data security
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Identify and connect with your ideal customer
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Centralize all your needs
MarketingOS
Contact salesTalentOS
Contact salesSalesOS
Contact salesGlenn Leannon V
Strong Trial Experience via Joinsecret + Solid US Coverage
I found ZoomInfo through Joinsecret and got two free weeks when we were comparing vendors, which gave us enough time to test workflows properly. The contact coverage in US accounts was strong, and I liked that we could map territories without stitching together data from three different tools
June 6, 2026
50% off for 3 months across all plans
Get deal for free
1 deal available
50% off for 3 months across all plans
Get deal for freePublish content, manage your posts and follow your performance across all your social networks from a single interface.
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Content creation with Canva
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Team collaboration
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Content recycling & expiration
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Importing and customizing content
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Content categories
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Custom URLs and tracking features
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Social media sharing
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Analytics
Bootstrap
$29 / monthAccelerate
$49 / monthPro
$99 / monthLavern Romaguera Esq.
Flexible Category Pausing for Launch Weeks
I started using SocialBee for content recycling, but the best part ended up being how easy it is to pause specific categories during launches or promo weeks. That sounds minor until you need to change a schedule fast
June 6, 2026
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