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Act on features

• Powerful Marketing Automation

  Simplify Your Campaigns. Act On offers a robust marketing automation platform that helps young entrepreneurs simplify and streamline their marketing campaigns. With Act On, you can easily automate tasks like email marketing, lead nurturing, and social media management, saving you time and allowing you to focus on other important aspects of growing your business

• Seamless CRM Integration

  Streamline Your Sales Process. Act On seamlessly integrates with popular CRM platforms, such as Salesforce and Microsoft Dynamics, enabling you to streamline your sales process. By syncing your marketing and sales efforts, you can easily track leads, measure campaign ROI, and ensure a smooth handoff between marketing and sales teams, ultimately driving revenue growth.

• Intelligent Lead Scoring

  Identify Your Hottest Prospects. Act On's intelligent lead scoring helps you prioritize and identify your hottest prospects. By analyzing your leads' behaviors, such as website visits, email engagement, and social media interactions, Act On assigns a score to each lead, enabling you to target your efforts towards those most likely to convert into customers

• Dynamic Content Personalization

  Deliver Relevant Messages. With Act On's dynamic content personalization, you can deliver highly relevant messages to your audience. This allows you to customize your website, emails, and landing pages based on each visitor's preferences, demographics, or previous interactions, ensuring a personalized experience that resonates with potential customers

• Real-Time Analytics

  Measure Your Success. Tracking the success of your marketing efforts is crucial for making informed decisions. Act On provides real-time analytics that give you valuable insights into your campaign performance, including email open rates, click-through rates, website traffic, and conversions. By understanding what works and what doesn't, you can optimize your marketing strategies for better results

• Lawrence

  Tailored Marketing: Act-On's Customization Options

  I appreciate the customization options that Act-On offers. It allows us to tailor our marketing efforts to suit our specific needs

  April 29, 2024

• Jason S

  Commendable Customer Support: Act-On's Prompt Solutions

  The customer support team at Act-On is commendable. They are always ready to assist and provide solutions promptly

  April 20, 2024

• Kimberly W

  Achieving Objectives and Generating Leads with Act-On

  My overall experience with Act-On has been excellent. It has assisted me in driving leads, gaining marketing insights, and creating automated programs using simple templates. Act-On provides customizable automated program templates that have been crucial in generating leads for my marketing plan. The software is visually attractive and user-friendly, with features such as drag-and-drop, list segmenting, lead scoring options, and integrations. However, the pricing is a bit high and the inability to schedule integrating segment runs earlier than four hours has posed some problems. I chose Act-On because I needed a comprehensive social media and automation tool. It was highly recommended and after a test drive, its ease of use and functionality proved itself.

  April 14, 2024

• Russell W

  Act-On: A Tale of Overpromises and Underdeliveries

  Overall, I would give Act-On a low pass. My experience was tainted by issues with customer service, slightly high pricing, and lack of proper development. If I had the chance to go back, I would have chosen HubSpot or Marketo. Currently, after using Act-On for 3-4 years, we have cancelled our account and are now using a stack of SaaS solutions tied into our practice management system. This is more cost-efficient, user-friendly, and offers better customer service. I would advise businesses considering Act-On due to the price of competitors to use a stack approach instead. Using Vision6/Campaign Monitor/MailChimp in tandem with a better landing page provider (Unbounce, Instapage) linked to a CRM would be a better choice. I would particularly warn against Act-On due to their poor service, especially for Australian-based customers. The system was easy to use and the set-up process for lead nurturing, forms, creating newsletters, and other tools were useful. However, the negatives outweighed the positives.

  April 13, 2024

Act on: Pros & Cons

Why is Act on better than other Marketing Automation software?