If you're wondering what the main difference is between HubSpot and WordPress website creation software, we'd say it all depends on your objective. The WordPress platform is the one to consider if you want to create a site for your start-up without spending too much time or money on it. However, if you're looking for a site creation platform with full digital marketing functionality, then HubSpot is the best choice. In short, WordPress is ideal for designing a website, while HubSpot is relevant for developing a sales and marketing strategy.

WordPress has a lot going for it if you're looking for a tool that's easy to get to grips with and allows you to roll out a simple but attractive site as quickly as possible. Flexible and customisable, WordPress is also a free, open source solution. So you can start using it straight away, without spending any money, while benefiting from the support of a massive community of users and developers. However, if you want to go further, you may need...

ClickFunnels and WordPress are user-friendly e-commerce tools that allow you to create websites, sales pages, e-commerce stores, and sales funnels. However, the focus of each product is different and may guide your decision as to which is right for your business. WordPress is a dedicated CMS that accommodates a range of websites, including landing pages and online stores via plug-ins such as WooCommerce. You can also use WordPress to build sales funnels using plug-ins like FunnelKit or WP Funnels. WordPress is a highly customizable platform thanks to the large number of design themes and plug-ins it offers. 

ClickFunnels focuses on building sales funnels, but it extends to a broader range of use cases. With ClickFunnels, you can create websites, landing pages, email marketing, online courses, and marketing workflows. You can also build an e-commerce site using ClickFunnels (a dedicated e-commerce feature is in development). The other significant difference between the platforms...

Webflow is built for designers, and site owners that don’t want to bother learning how to add plugins, and use every add-on that might help their site. It’s easier to use, but less customizable. By contrast, WordPress is better for site owners that want more control over their site UX, and functionality. You’ll spend some time getting used to the Gutenberg editor, and adding all the right plugins. But after learning how to use everything, you’ll be able to get more out of your WordPress site.

This difference is also clear in the built-in features of the tools. Webflow offers things like hosting, a proprietary page builder, and more. To get the same in WordPress, you’d need to use other services, and install several plugins.

This has an implicit effect on security too. You can expose your site to a lot of cyber threats if you’re just adding plugins without taking any step to secure them. While you can count on each plugin developer to take some security measures themselves, you’re...