Pros from reviewers
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Ease of use: Mailchimp's user-friendly interface and intuitive design make it easy for users to navigate and utilize its features
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Marketing automation: The software offers robust tools for campaign editing and automation, improving efficiency and productivity in marketing projects
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Customizable templates: Mailchimp provides a variety of templates that can be edited and customized for different needs, such as surveys and email campaigns
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Advanced features: The platform offers advanced features like custom metrics and design features, as well as the ability to monitor user activity in emails
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Cost-effective: Despite some concerns about subscription costs, many users find Mailchimp to be competitively priced and a good value for the features it offers, particularly for larger companies heavily dependent on campaigns and marketing.
Cons from reviewers
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High subscription cost for smaller companies: While Mailchimp offers robust features and tools, its subscription cost may be a concern for smaller companies, especially considering the availability of free products in the market
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Subpar customer service: Mailchimp's customer service is often criticized for being less than satisfactory and is only accessible to paying customers, which can be a significant drawback for users needing assistance
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Incomplete features: Some of Mailchimp's newer features, like forms, seem incomplete and are only suitable for basic tasks, limiting their usefulness for more complex requirements
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Difficulties with individual contact management: The search and edit functions for individual contacts are not user-friendly, making it challenging to manage contacts within each audience
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Issues with email templates and contact list management: Users have reported difficulties in modifying email templates to suit their needs, often leading to designing from scratch or making significant changes, and managing the contact list can be cumbersome.
50% off the Standard plan for 6 months on Mailchimp
Get 50% off the Standard plan for 6 months on Mailchimp and up to $1,870 savings with Secret.
Main features
Starting Price
Free Plan
Connect all your tools
A/B testing
E-commerce integration
Advanced reporting and analytics
Segment your customers finely
Starting Price
$69
/ month
Free Plan
Yes
Connect all your tools
A/B testing
E-commerce integration
Advanced reporting and analytics
Segment your customers finely
What is Mailchimp?
50% off the Standard plan for 6 months on Mailchimp
Get 50% off the Standard plan for 6 months on Mailchimp and up to $1,870 savings with Secret.
How Mailchimp compare to similar software?
Product
Mailchimp
4.5
Mailchimp reviews
Price
$69
/ month
Free plan
Yes
Main features
Pros
Cons
Alternatives
Deal
Mailchimp
vs
Constant Contact
The main difference between Mailchimp and Constant Contact lies in their user interfaces and overall user experience. Mailchimp offers a more robust and feature-rich platform, which can be slightly more complex, especially for those with limited experience. Constant Contact, on the other hand, is known for its user-friendly and intuitive interface, making it easy for beginners to navigate.
When it comes to features, both Mailchimp and Constant Contact provide the usual functionalities we would expect from an email marketing tool. Indeed, Mailchimp provides a wider range of advanced features and customization options.
For example, the Automation feature.
Mailchimp offers a robust automation platform with a visual builder, allowing users to create complex and customized workflow based on triggers, actions, and conditions. By leveraging these tools, you can create sophisticated automation sequences that enhance your customer engagement, increase conversions, and streamline your email...
Mailchimp
Email and Marketing Automation
Constant Contact
The must-have marketing platform for your business
Mailchimp
vs
HubSpot
HubSpot and Mailchimp are powerful email marketing tools that attract and engage with your customers. Despite serving similar markets, there are several key differences between the platforms.
The main point of difference is the scope of their features. HubSpot combines its CRM with sales, marketing, content management, and customer service features. This combination means you don’t have to maintain separate CRM and email marketing systems. HubSpot is an all-in-one tool that streamlines information sharing between your sales and marketing teams. Although you can do more with HubSpot, the necessary trade-off is that it’s more complex to learn. Mailchimp is purely an online marketing platform. It takes a logical, intuitive approach to creating and sending marketing emails, for example, by providing user-friendly drag-and-drop email templates. Although Mailchimp doesn’t have a dedicated CRM feature, it records customer interactions in its audience dashboard.
Another difference is...
Mailchimp
Email and Marketing Automation
HubSpot
CRM, marketing automation & customer service software suite
Mailchimp
vs
Brevo (ex. Sendinblue)
Brevo and Mailchimp are two robust email marketing tools that help businesses of all sizes manage email campaigns. However, one of their main differences is the features they offer beyond email marketing. Brevo provides a marketing platform for email, SMS, and WhatsApp campaigns. It also has a free CRM with all its plans for identifying, tracking, and managing leads. In addition, it offers personalized chat tools to connect with customers and transactional emails. You can subscribe to these products separately to create your own digital marketing platform stack.
Mailchimp is primarily an email marketing platform. Its email marketing plans offer additional digital marketing channels and tools including SMS marketing, social media, posts, ads, surveys, landing pages, and a website builder. Mailchimp’s popular landing page builder is also available with all its plans. Compared to Mailchimp, Brevo’s landing page builder is only available with its more expensive subscriptions....
Mailchimp
Email and Marketing Automation
Brevo (ex. Sendinblue)
Centralize marketing and sales tools to increase your growth
75% off the annual Business Plan on Brevo (ex. Sendinblue)
Save up to $5,661
Who is Mailchimp best for according to our reviewers?
Small Businesses: Mailchimp is suitable for small businesses due to its user-friendly interface and affordable pricing. It provides a range of features that are easy to use and understand, making it ideal for businesses with limited resources or experience in email marketing
Large Companies: Larger companies that rely heavily on marketing campaigns can benefit from Mailchimp's robust tools for campaign editing and its marketing automation feature. It allows multiple users to make changes and comments, enhancing collaboration within the team
Marketing Professionals: Mailchimp is an excellent tool for marketing professionals due to its advanced features such as custom metrics, design features, and various templates. It also offers numerous integrations, simplifying the connection of CRM and other tools
Freelancers: Freelancers can use Mailchimp for their clients' email marketing needs. It's user-friendly, competitively priced, and stays current with market trends. It also offers a broad feature set, including the ability to monitor user activity in emails
High Volume Email Marketers: For businesses with a high volume of email activity, Mailchimp simplifies the process of setting up campaigns, reporting on them, and syncing this data with other tools. It offers ready-made templates for various types of emails, making it an excellent tool for managing email campaigns.
50% off the Standard plan for 6 months on Mailchimp
Get 50% off the Standard plan for 6 months on Mailchimp and up to $1,870 savings with Secret.
Mailchimp reviews
4.5
Mailchimp rating
4.5
Ease of use
4.0
Customer service
4.4
Value for money
4.2
Likelihood to recommend
4.4
Features
4 Mailchimp reviews
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Julia R
Master of Survey Creation: Mailchimp
I appreciate Mailchimp's marketing automation feature for its ease of use in our projects. It provides various templates with editing and customization options for surveys, and robust tools for campaign editing for selected products. I value its user-friendly interface and the capability for multiple users to make changes and comments. The subscription cost might be a concern for smaller companies due to free products available, but I would still endorse it for larger companies heavily dependent on campaigns and marketing.
April 27, 2024
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Donna R
Exploring MailChimp: A User's Review of the Intuit Version and Customer Service Experience
I've been a user of MailChimp for years, using it to boost my business through email marketing. Recently, I've had the chance to explore their new Intuit version and it's been quite an adventure. I dove back into the platform this week and was immediately engaged with the system, receiving numerous notifications to ensure I was adhering to their guidelines. When I reached out to customer service, I was impressed by their efficiency, receiving automated responses that were quick and to the point. Their last email really summed up my MailChimp experience - they suggested I explore other vendors to ensure I'm getting the best fit for my needs. This experience has been eye-opening and has made me appreciate MailChimp's commitment to maintaining a high standard of service. I would definitely recommend MailChimp to anyone looking for a robust and secure email marketing platform.
April 21, 2024
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Quentin M
Mailchimp's Automation Feature: A Game Changer
I've been using Mailchimp for several years now and it has consistently delivered excellent results. Its automation feature is a game changer, allowing me to schedule emails and follow-ups with ease
April 16, 2024
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Austin D
Mailchimp: Intuitive Email Marketing Management
I've found Mailchimp to be an incredibly intuitive platform for managing my email marketing campaigns
April 13, 2024
