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8 Best Alternatives to iContact in April 2024

Alternatives & Competitors to iContact

  1. 1. Mailchimp
  2. 2. HubSpot
  3. 3. Constant Contact
  4. 4. GetResponse
  5. 5. MailerLite
  6. 6. Campaigner
  7. 7. Salesforce marketing cloud
  8. 8. Upviral
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Here are competitors or alternatives to iContact and other similar Email Marketing software. You need to consider some important factors when choosing a tool like iContact for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to iContact that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of iContact. Discover sofware like Mailchimp, HubSpot, Constant Contact or GetResponse.

List of Alternatives to iContact

From Email Marketing tools, we have selected the best alternatives to iContact based on reviews for each solution and similarities with iContact. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.

logo mailchimp

1. Mailchimp
4.3 (3 reviews)
2 deals available

Email Marketing Marketing Automation Lead Management

Description

Mailchimp is the #1 email and marketing automations brand* helping businesses find and engage customers across email, social media, landing pages, and advertising platforms.

Mailchimp compared to iContact

Mailchimp is a better solution based on percentage of positive reviews than iContact: 92 vs 90

iContact is a better solution for customer support than Mailchimp: 4.5 vs 4.0

Mailchimp has more functions than iContact: 139 vs 62

Mailchimp: Pros & Cons

Free version: The tool offers a free emailing solution, perfect for beginners
A complete tool: The famous emailing service integrates marketing automation features
Easy to use: Mailchimp is the ideal tool to start creating impactful newsletters
Limited technical support: Phone support from the Mailchimp team is only included in the Premium plan
Lack of advanced features: Can be frustrating for an advanced user
High price: Prices increase rapidly as the number of subscribers increases

Best features

  • - Connect all your tools

  • - A/B testing

  • - E-commerce integration

  • - Advanced reporting and analytics

  • - Segment your customers finely

  • - Continuously optimize your strategy

  • - Send the right message at the right time

  • - Design impactful emails

Mailchimp pricing

Free

Essentials

$69 / month

Standard

$100 / month

Premium

$350 / month
2 deals available - 50% off the Standard plan for 6 months (Save $1,870)
View the 2 deals
logo hubspot

2. HubSpot
4.3 (3 reviews)
2 deals available

Prospecting CRM Marketing Automation Content Marketing

Description

The HubSpot suite makes it easy to manage your customer throughout their life cycle: web site visit, form completion, phone call and emails exchange, quote signing, support and upsell.

HubSpot compared to iContact

HubSpot has more positive reviews than iContact: 93 vs 90

iContact is better at support than HubSpot: 4.5 vs 4.4

iContact is easier to use than HubSpot: 4.5 vs 4.4

iContact is more suitable for small businesses thanks to its good value for money than HubSpot: 4.4 vs 4.3

HubSpot: Pros & Cons

All-in-one solution: HubSpot’s suite integrates CRM, marketing and sales features
Customization: The platform allows you to customize many elements to suit your business and sales processes
Free features: HubSpot’s Core CRM tool is available for free
Pricing plans: From one plan to another, the price difference can be significant
Marketing Automation : Deploying workflows can be time consuming and complex
Integration fees: These fees are in addition to the monthly fees and can be expensive

Best features

  • - Automation and workflows

  • - Reporting and analytics

  • - Lead scoring and segmentation

  • - Content management

  • - Integrations and API

  • - Sales pipeline management

  • - Sales email tracking and templates

  • - Predictive lead scoring

Popular

2 deals available - 75% off for 1 year (Save $7,000)
View the 2 deals
logo constant contact

3. Constant Contact
4.3 (3 reviews)
1 deal available

Email Marketing

Description

With this marketing solution, small businesses can finally make their voice heard. Constant Contact allows you to develop your customer base, create email marketing, or social media advertising, but also to effectively sell your products online with just one tool.

Constant Contact compared to iContact

iContact is a better solution based on percentage of positive reviews than Constant Contact: 90 vs 85

iContact is a better solution for customer support than Constant Contact: 4.5 vs 4.0

iContact pricing plans are more competitive than Constant Contact: 4.4 vs 4.0

Constant Contact has more options than iContact: 147 vs 62

Constant Contact: Pros & Cons

Ease of use: The tool is easy to use
Software integrations: You can connect many software to Constant Contact
Audience segmentation: The solution offers relevant segmentation features
Expensive solution: The platform is relatively expensive for small companies
Personalization: More email personalization options would be beneficial
Customer service: Many users are not satisfied with the responsiveness of support

Best features

  • - Access comprehensive performance reports

  • - Benefit from the efficiency of Automated Marketing

  • - Connect Constant Contact with professional tools

  • - Grow your contact list quickly

  • - Create attractive marketing content

  • - Streamline your email marketing with Email Automation

  • - Track and analyze your campaigns with Google Analytics Integration

  • - Enhance engagement with social media integration

Constant Contact pricing

Lite

$12 / month

Standard

$35 / month

Premium

$80 / month
50% off for up to 1 year on the Core and Plus plans. (Save $246)
Get deal
logo getresponse

4. GetResponse
5.0 (3 reviews)
1 deal available

Email Marketing Marketing Automation

Description

GetResponse is a comprehensive email marketing and automation platform designed to help businesses grow their online presence. It combines powerful tools and AI solutions to aid in list building, lead generation, and effective communication with audiences.

GetResponse compared to iContact

iContact has better positive reviews compared to GetResponse: 90 vs 82

iContact is better at customer service than GetResponse: 4.5 vs 4.2

iContact is better at value for money than GetResponse: 4.4 vs 4.2

iContact has more features than GetResponse: 62 vs 52

GetResponse: Pros & Cons

Comprehensive toolset: GetResponse offers a wide range of features including email marketing, automation, webinars, and landing pages
Ease of use: With its user-friendly interface and drag-and-drop editors, GetResponse makes it easy for you to create professional emails without prior technical knowledge
Advanced automation: GetResponse’s advanced automation capabilities allow for sophisticated targeting and segmentation
Pricing flexibility: While GetResponse offers various pricing tiers, the costs can add up as you add more subscribers and require additional features
Complexity in features: Some users may find the wide array of features overwhelming, especially small businesses that might not need such extensive functionalities
Email deliverability issues: Some users have reported issues with email deliverability, which can affect the overall effectiveness of campaigns

Best features

  • - Webinars

  • - Email marketing

  • - Marketing automation

  • - Landing pages

  • - Conversion funnels

  • - Analytics and reporting

  • - List management

  • - Transactional emails

GetResponse pricing

Free

Email Marketing

$16 / month

Marketing Automation

$56 / month

Ecommerce Marketing

$111 / month
40% off for 2 years (Save $712)
Get deal
logo mailerlite

5. MailerLite
4.7 (3 reviews)

Email Marketing Marketing Automation

Description

MailerLite provides a user-friendly and affordable email marketing solution for small businesses and entrepreneurs. It offers advanced features such as automation, landing pages, and A/B testing, along with excellent customer support, making it an attractive option for those looking to grow their business through email marketing.

MailerLite compared to iContact

MailerLite has better positive reviews compared to iContact: 96 vs 90

MailerLite is better at customer service than iContact: 5.0 vs 4.5

MailerLite pricing plans are more competitive than iContact: 4.8 vs 4.4

MailerLite is more versatile than iContact: 81 vs 62

MailerLite: Pros & Cons

Accessible to beginners: The clear interface is ideal for beginners
Customer support: Fast, reliable support for user queries
Excellent deliverability: Mail sent via MailerLite arrives at its destination
Pro features: Detailed email reporting, spam testing and advanced automation are missing
Video inserts: The procedure for adding videos to emails is not very intuitive
Free plan: The free pricing plan does not include newsletter templates or landing pages

Best features

  • - Grow your list with customizable forms

  • - Track your results with real-time analytics

  • - Forms management

  • - Sales analytics

  • - Simplify your marketing with drag-and-drop editor

  • - Automate your workflows with automation

  • - Collaborate with your team with multi-user accounts

There is no deal for this product
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Campaigner Logo

6. Campaigner
4.3 (3 reviews)

Email Marketing

Description

Campaigner is a powerful email marketing software that helps businesses of all sizes create, send, and track professional email campaigns. With advanced features like automation, segmentation, and A/B testing, Campaigner empowers marketers to engage their audience, drive conversions, and ultimately, achieve their business goals.

Campaigner compared to iContact

iContact has better positive reviews compared to Campaigner: 90 vs 83

iContact is better at customer service than Campaigner: 4.5 vs 3.9

iContact is more user friendly than Campaigner: 4.5 vs 3.7

iContact is better at value for money than Campaigner: 4.4 vs 3.9

Campaigner has more options than iContact: 91 vs 62

Campaigner: Pros & Cons

Cost-effective marketing: Campaigner provides affordable email marketing solutions for startups
Metrics and analytics: Campaigner provides in-depth metrics and analytics to measure the success of your email campaigns.
Automation and personalization: Campaigner allows you to automate and personalize your email campaigns for better engagement
Costly Plans: The pricing for Campaigner's plans might be higher compared to other similar email marketing software options.
Limited Integrations: Campaigner may have limited integration options with other software tools, limiting its functionality
Steep Learning Curve: Using Campaigner may require a significant investment of time and effort to learn and master its features

Best features

  • - Comprehensive Reporting and Analytics

  • - Powerful Email Marketing

  • - Marketing Automation Made Easy

  • - Segmentation and List Management

  • - Integration with E-commerce Platforms

There is no deal for this product
View product details
Salesforce Marketing Cloud Logo

7. Salesforce marketing cloud
4.7 (3 reviews)

Marketing Automation CRM

Description

Salesforce Marketing Cloud brings value by providing a comprehensive set of tools and capabilities for marketers to manage and optimize their digital marketing activities. This cloud-based platform enables businesses to create personalized and targeted marketing campaigns across multiple channels, including email, mobile, social media, and web. With features like automation, analytics, and customer journey mapping, Salesforce Marketing Cloud empowers marketers to deliver highly relevant and engaging experiences to their customers, ultimately driving better ROI and customer satisfaction.

Salesforce marketing cloud compared to iContact

iContact has better positive reviews compared to Salesforce marketing cloud: 90 vs 78

iContact is better at customer service than Salesforce marketing cloud: 4.5 vs 3.5

iContact is easier to use than Salesforce marketing cloud: 4.5 vs 3.5

iContact is more suitable for small businesses thanks to its good value for money than Salesforce marketing cloud: 4.4 vs 3.7

Salesforce marketing cloud has more features than iContact: 154 vs 62

Salesforce marketing cloud: Pros & Cons

Powerful marketing automation: Salesforce Marketing Cloud automates repetitive tasks, saving you time and effort
Comprehensive customer journey tracking: Gain insights into your customers' behavior at every touchpoint, enabling personalized marketing campaigns
Seamless integration with other Salesforce products: Easily connect Marketing Cloud with Sales Cloud to streamline your sales and marketing processes.
Limited automation capabilities: Salesforce Marketing Cloud may not offer as advanced automation features as other marketing platforms
Costly implementation and maintenance: Implementing and maintaining Salesforce Marketing Cloud can be expensive for a young entrepreneur starting out
Steep learning curve: It may take time to fully understand and utilize all the features and functionalities of Salesforce Marketing Cloud.

Best features

  • - Analytics and Reporting

  • - Targeted Email Marketing

  • - Social Media Management

  • - Customer Journey Mapping

  • - Marketing Automation

There is no deal for this product
View product details
upviral logo

8. Upviral
4.7 (3 reviews)

Email Marketing

Description

UpViral is a powerful cloud-based software designed for businesses to run viral marketing campaigns. It allows users to create and manage referral programs, contests, giveaways, and waitlists. UpViral aims to boost customer engagement, increase brand exposure, and generate more leads and sales. It offers features like email automation, A/B testing, fraud detection, and detailed analytics.

Upviral compared to iContact

Upviral has more positive reviews than iContact: 99 vs 90

Upviral is better at support than iContact: 5.0 vs 4.5

Upviral pricing plans are more competitive than iContact: 4.9 vs 4.4

iContact has more features than Upviral: 62 vs 38

Upviral: Pros & Cons

Ease of Use: UpViral's user-friendly interface makes it easy for users to navigate and utilize its features
Advanced Tracking Capabilities: UpViral offers detailed tracking and analytics which allows users to monitor their campaign progress effectively
High Customization: The software provides high customization options, enabling users to tailor their campaigns according to their specific needs.
High price: UpViral is quite expensive compared to other similar software, which might be a barrier for small businesses or startups
Limited customization: The software does not offer extensive customization options for the campaigns, which can limit the creativity and uniqueness of the marketing strategies
Learning curve: UpViral has a steep learning curve, especially for non-tech savvy users, making it difficult to understand and use effectively.

Best features

  • - Customizable Campaign Templates

  • - A/B Testing

  • - Real-Time Analytics

  • - Fraud Detection

  • - Automated Email Follow-ups

There is no deal for this product
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