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A collaborative platform for your emailing campaigns

Thanks to the Mailjet tool, your team is able to design impactful emails or SMS with agility and efficiency. You can thus reach your audience in a precise way to increase your acquisition rates and your conversion rates. To improve the relevance of your strategy, Mailjet provides you with the comprehensive data you need to continuously optimize your marketing campaigns.

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General information

Mailjet SaaS software is a complete emailing solution for your teams. Marketing department employees are able to work more efficiently by sharing their ideas and know-how in a few moments. The result is more effective and efficient marketing emails and transactional SMS. Indeed, the different members of the team, designers, developers, content managers, and marketing managers, can collaborate in real time on the document to bring their expertise. The company's communication then gains in agility and efficiency. In addition, the email API allows you to easily integrate the emails created into your marketing campaign and send them to your prospects and customers as quickly as possible.


To succeed in an emailing campaign, many elements must be taken into account. That's why Mailjet has decided to offer a complete solution that includes all the steps of such a strategy. You can thus use a single tool to create and distribute your marketing emails, but also evaluate the effectiveness of your strategy by monitoring different KPIs. The relevance of this solution has convinced more than 130,000 customers.


Using Mailjet makes creating quality emails affordable for everyone. No need to be a software expert to work with this tool. By connecting to the platform, the various experts of your company can work together in a workspace optimized for efficiency. Depending on the structure of the company and organization, it is possible to create sub-accouunts and assign different roles and specific permissions to promote employee performance. With a simple drag and drop, everyone can participate in the development of aesthetic and impactful emails that will display beautifully on all types of screens.


The possibilities of Mailjet are not limited to the creation of quality emails, on the contrary. This SaaS software is a great ally at every stage of a commercial emailing strategy. For example, the platform allows you to create engaging subscription forms in a matter of moments that can be integrated into your website without any technical knowledge. Moreover, within the dashboard, it is possible to segment your clientele to precisely target each type of audience. The personalization of emails according to recipients is as simple as it is exhaustive.


Finally, the tool has been designed to optimize marketing campaigns. The software is indeed compatible with an A/B testing approach. By creating and sending up to 10 versions of a marketing email, you will be able to quickly identify which one generates the best engagement rate with your customers. If this is not enough to boost the performance of your campaigns, the monitoring of numerous reference KPIs will actively participate in the optimization of your actions and the management of your marketing strategy.


For all these reasons, Mailjet is an essential tool for teams whishing to gain competitiveness, while significantly improving the return on investment of email campaigns. Indeed, the solution is global and includes email design, audience targeting, but also performance analysis.

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Expert review on Mailjet

Someday, somewhere, someone decided carrier pigeons just weren’t efficient enough to get the news around 🕊️ Letters weren’t that much better. Then came emailing, the place where “reply all” can lead to interesting threads…📧

What is Mailjet?

Mailjet is an email marketing and automation platform that allows you to create, send, and track marketing emails, newsletters, and transactional emails 🌟 The SaaS solution provides tools for designing and customizing email templates, managing contact lists, and tracking email campaign performance. Mailjet offers features such as email personalization, A/B testing, segmentation, automation workflows, and real-time analytics to help you optimize your email marketing efforts. The tool can even be integrated with your favorite software, like Zapier, WordPress, Salesforce and Shopify, so you can streamline your operations across your various different systems. Reach your users and improve your targeted reach with engaging emails thanks to Mailjet 🎯

Our opinion about Mailjet:

Mailjet is a suitable solution for various types of businesses and organizations, in particular startups & smaller businesses, SaaS companies, e-commerce business, and digital agencies 🌈 From this platform, you can send transactional emails, order confirmations, shipping notifications, promotional campaigns and customer newsletters, all to establish and grow your customer communications and improve engagement. Ensure effective delivery, tracking, and reporting of your email performance, while also making sure you are targeting the right audience for your startup. Start creating emails that will please your users and know exactly how much they love them with this one, user-friendly software 🚀

Mailjet Pricing:

Mailjet has 4 different pricing plans available for you to choose from, paying only for the number of emails you expect to send each month. Start on the platform for free to see if it suits the needs of your business 💰

- More details about Mailjet plans

Best Mailjet alternatives:

Top alternatives to Mailjet’s email marketing & automation software include Brevo, Mailchimp, Constant Contact and GetReponse. Discover great offers for these types of tools and more on Secret to start saving! 🔍

- More alternatives to Mailjet
Mary O'Brien, Customer Success Manager

Mary O'Brien

Customer Success Manager

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Pricing

Essential

$17

/ month

No Mailjet logo

Segmentation and email address validation

From 15,000 emails/month

Premium

$25

/ month

Marketing automation

Collaboration tools and multi-user access

Advanced statistics

Custom

Custom pricing

Tailored email volume and features

Dedicated support and deliverability enhancements

Customized integrations and enterprise-grade solutions

Free

$0 (Freemium)

6,000 emails/month with daily sending limit

Advanced drag-and-drop email editor with templates

Basic statistics and unlimited contacts

More details about Mailjet plans

Mailjet features

Develop aesthetically pleasing, high-performance marketing emails to significantly improve your acquisition and conversion rates and the ROI of your email campaigns.

  • Email campaign automation

    With Mailjet's email automation feature, you can set up trigger-based email campaigns. Automate welcome emails, abandoned cart reminders, and follow-up sequences based on user actions and behaviors. This saves time and ensures timely and relevant communication with your subscribers.

  • Advanced email personalization

    Mailjet provides advanced email personalization tools, allowing you to dynamically insert recipient-specific information like names, locations, and product recommendations into your emails. This level of personalization enhances engagement and conversion rates by delivering highly relevant content to each recipient.

  • Facilitate the collaboration of your team

    Experts from different departments (management, marketing, development, design) can exchange their ideas and know-how via collaborative documents. You gain in performance by reducing the time and cost needed to set up an effective emailing campaign.

  • A/B testing and optimization

    Mailjet's A/B testing capabilities go beyond basic metrics. It offers in-depth analysis, helping you understand which elements of your emails perform best. Test different subject lines, sender names, content variations, and more to continuously optimize your email campaigns for maximum impact and ROI.

  • Create attractive emails in a few steps

    Through a fluid and accessible drag-and-drop interface, your teams design transactional and marketing emails quickly. The ease of use allows each employee to focus on the task at hand and actively participate in the creation of beautiful, responsive emails.

  • Benefit from complete statistics

    The dashboard displays all essential data in an overview. Relevant KPIs such as open rate, click rate, or the number of emails classified as spam are essential elements to optimize and improve your campaigns.

  • Essential technical features

    Your technical teams can use Mailgun. Including email API and SMTP relay with a high reliability of 99.9%, Mailgun is your ally to deliver your emails quickly to all your prospects and customers. Your developers will also benefit from Mailjet's full integration with e-commerce platforms, CRM, or websites on the market.

  • Reach the right audience with ease

    Thanks to efficient data collection, the tool allows you to create customer segments to precisely target your difference audiences. In addition, content, appearance, and dynamic sections are all variable elements that you can act on to offer each customer the most relevant message.

Leave a review
  • Osvaldo Braun

    All-in-One Marketing + Transactional with Quick API Setup

    We use Mailjet for transactional emails and newsletters, and having both in one place has made things easier to manage. The API docs were clear, setup was quick, and the stats dashboard gives enough detail to spot when a subject line or send time is underperforming

    July 11, 2026

  • Guy Schuppe

    Easy Team Handoff, Helpful Email Logs & Smooth Onboarding

    I like Mailjet because it is easy to hand over to different people on the team without much training. Campaign creation is intuitive, transactional email setup was smoother than expected, and the email logs are genuinely helpful when customer support needs to verify whether something was delivered. We also got the Joinsecret offer with half a year on the Premium plan and 50,000 emails a month, which made onboarding less of a budget decision

    July 6, 2026

  • Annelle Champlin LLD

    Multilingual Campaign Duplication with Practical Compliance Tools

    For a multilingual business, Mailjet has worked well because we can duplicate and adapt campaigns quickly without rebuilding everything from scratch. The segmentation filters are practical, and the unsubscribe and compliance pieces are handled in a way that feels dependable rather than confusing

    June 29, 2026

  • Sanford Nader

    Reputation Monitoring, Real-Time Tracking & Clean Reporting

    The sending reputation tools and real-time tracking have been useful for us, especially when monitoring transactional traffic after a release. I would not say the reporting is super deep, but it covers the essentials well and the interface stays fairly clean even when you manage several lists and templates

    June 20, 2026

More Mailjet's reviews

Mailjet: Pros and Cons

Pros

  • Pricing plans: The pricing of the email campaign tool is very affordable

  • Collaborative work: The Mailjet emailing solution allows real-time collaboration when creating emails

  • Easy to use: All employees, even without technical expertise, can use the software

Cons

  • List management: The action to unsubscribe users who have bounced is long and tedious

  • Customization gaps: The number of email templates is too limited

  • Customer support: Support options in case of need are reduced to email support only

Why is Mailjet better than other Email Marketing software?

Mailjet tem avaliações positivas melhores em comparação com Salesforce Marketing Cloud: 85 vs 78

Mailjet é melhor em atendimento ao cliente do que Salesforce Marketing Cloud: 4.0 vs 3.5

Mailjet é fácil de usar em comparação com Salesforce Marketing Cloud: 4.0 vs 3.5

Os planos de preços de Mailjet são mais competitivos do que os de Salesforce Marketing Cloud: 4.3 vs 3.7

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