9 Best Alternatives to Sparkpost in May 2024

Alternatives & Competitors to Sparkpost

Here are competitors or alternatives to Sparkpost and other similar Email Marketing software. You need to consider some important factors when choosing a tool like Sparkpost for your business: the main features of each solution, ease of use of user interface, pricing or value for money for instance. Each software has its pros and cons so it's up to you to choose the best alternative to Sparkpost that meets the needs of your small business. To help you compare each app and choose the right solution, we have put together a list of the best competitors of Sparkpost. Discover sofware like Mailchimp, Omnisend, GetResponse or Brevo (ex. Sendinblue).

List of Alternatives to Sparkpost

From Email Marketing tools, we have selected the best alternatives to Sparkpost based on reviews for each solution and similarities with Sparkpost. Of course, each solution has its benefits and drawbacks, and its own features but, whether you are a small business, a startup or a large enterprise, you will find the right choice that empowers your projects.

logo mailchimp

Description

Mailchimp is the #1 email and marketing automations brand* helping businesses find and engage customers across email, social media, landing pages, and advertising platforms.

Mailchimp compared to Sparkpost

Mailchimp is a better solution based on percentage of positive reviews than Sparkpost: 92 vs 64

Mailchimp is a better solution for customer support than Sparkpost: 4.0 vs 3.0

Mailchimp is easier to set up than Sparkpost: 4.5 vs 4.0

Mailchimp is more suitable for small businesses thanks to its good value for money than Sparkpost: 4.4 vs 3.8

Mailchimp has more functions than Sparkpost: 139 vs 37

Mailchimp: Pros & Cons

Free version: The tool offers a free emailing solution, perfect for beginners
A complete tool: The famous emailing service integrates marketing automation features
Easy to use: Mailchimp is the ideal tool to start creating impactful newsletters
Limited technical support: Phone support from the Mailchimp team is only included in the Premium plan
Lack of advanced features: Can be frustrating for an advanced user
High price: Prices increase rapidly as the number of subscribers increases

Best features

  • - Connect all your tools

  • - A/B testing

  • - E-commerce integration

  • - Advanced reporting and analytics

  • - Segment your customers finely

  • - Continuously optimize your strategy

  • - Send the right message at the right time

  • - Design impactful emails

Mailchimp pricing

Free

Essentials

$69 / month

Standard

$100 / month

Premium

$350 / month
50% off the Standard plan for 6 months (Save $1,870)
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logo omnisend

Description

Benefit from an easy-to-use, comprehensive, and powerful solution for your e-commerce platform. Omnisend helps you convert your prospects and retain your existing customers.

Omnisend compared to Sparkpost

Omnisend has better positive reviews than Sparkpost: 97 vs 64

Omnisend is better at customer support than Sparkpost: 4.6 vs 3.0

Omnisend is better at ease to use than Sparkpost: 4.6 vs 4.0

Omnisend is better at value for money than Sparkpost: 4.5 vs 3.8

Omnisend has more options than Sparkpost: 102 vs 37

Omnisend: Pros & Cons

Integration: The tool integrates with all major e-commerce platforms
Evolution: The software is regularly updated and offers new services
Features: This email marketing solution for e-commerce offers many automation and personalization services
Limitation: The software does not offer the same marketing benefits outside of e-commerce
Price: The price can be high for a small business
Handling: The learning curve is steep for those who do not have a solid foundation in the field

Best features

  • - Personalize your campaigns with Dynamic Content

  • - Engage customers with Web Push Notifications

  • - Develop email campaigns effortlessly

  • - Target your customers precisely

  • - Easily build landing pages with a drag-and-drop editor

  • - Offer an omnichannel experience to your customers

  • - Benefit from Marketing Automation

  • - Optimize the performance of your campaigns

Omnisend pricing

Free

Standard

$16 / month

Pro

$59 / month
10% off the monthly Pro Plan (Save $199)
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logo getresponse

Description

GetResponse is a comprehensive email marketing and automation platform designed to help businesses grow their online presence. It combines powerful tools and AI solutions to aid in list building, lead generation, and effective communication with audiences.

GetResponse compared to Sparkpost

GetResponse has better positive reviews compared to Sparkpost: 82 vs 64

GetResponse is better at customer service than Sparkpost: 4.2 vs 3.0

GetResponse is more user friendly than Sparkpost: 4.5 vs 4.0

GetResponse is better at value for money than Sparkpost: 4.2 vs 3.8

GetResponse has more features than Sparkpost: 52 vs 37

GetResponse: Pros & Cons

Comprehensive toolset: GetResponse offers a wide range of features including email marketing, automation, webinars, and landing pages
Ease of use: With its user-friendly interface and drag-and-drop editors, GetResponse makes it easy for you to create professional emails without prior technical knowledge
Advanced automation: GetResponse’s advanced automation capabilities allow for sophisticated targeting and segmentation
Pricing flexibility: While GetResponse offers various pricing tiers, the costs can add up as you add more subscribers and require additional features
Complexity in features: Some users may find the wide array of features overwhelming, especially small businesses that might not need such extensive functionalities
Email deliverability issues: Some users have reported issues with email deliverability, which can affect the overall effectiveness of campaigns

Best features

  • - Webinars

  • - Email marketing

  • - Marketing automation

  • - Landing pages

  • - Conversion funnels

  • - Analytics and reporting

  • - List management

  • - Transactional emails

GetResponse pricing

Free

Email Marketing

$16 / month

Marketing Automation

$56 / month

Ecommerce Marketing

$111 / month

GetResponse MAX

$1185 / month
15% off monthly plans for 1 year (Save $712)
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logo sendinblue

Description

Brevo centralizes all your marketing and sales activity, from emailing to marketing automation to social media advertising. Access all the tools you need to boost your sales - in one place!

Brevo (ex. Sendinblue) compared to Sparkpost

Brevo (ex. Sendinblue) has better positive reviews compared to Sparkpost: 93 vs 64

Brevo (ex. Sendinblue) is better at customer service than Sparkpost: 4.6 vs 3.0

Brevo (ex. Sendinblue) is easy to use compared to Sparkpost: 4.6 vs 4.0

Brevo (ex. Sendinblue) pricing plans are more competitive than Sparkpost: 4.5 vs 3.8

Brevo (ex. Sendinblue) has more options than Sparkpost: 87 vs 37

Brevo (ex. Sendinblue): Pros & Cons

Automation features: The platform’s email automation is powerful, flexible and relevant
Free CRM software: All price plans come with an integrated sales CRM
Customer support: Customer service is responsive and can be reached via email, live chat or phone
Free plan: The 300 daily email limit is too restrictive
Software integrations: Brevo's emailing tool offers a limited number of integrations
Email customization: The solution has few email templates available

Best features

  • - Marketing automation

  • - Contact management

  • - Email marketing

  • - SMS marketing

  • - Landing pages

  • - CRM integration

  • - Analytics and reporting

  • - Transactional emails

Brevo (ex. Sendinblue) pricing

Free

Brevo Plus

Contact sales

Starter

$25 / month

Business

$65 / month

Popular

75% off the annual Business Plan (Save $5,661)
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logo activecampaign

Description

ActiveCampaign enables you to reach your target audience, guide your customers through the conversion funnel, and significantly increase your growth. This SaaS-based marketing platform is therefore ideal for optimizing your sales process.

ActiveCampaign compared to Sparkpost

ActiveCampaign has better positive reviews than Sparkpost: 94 vs 64

ActiveCampaign is better at customer support than Sparkpost: 4.5 vs 3.0

ActiveCampaign is easier to set up than Sparkpost: 4.5 vs 4.0

ActiveCampaign is more suitable for small businesses thanks to its good value for money than Sparkpost: 4.4 vs 3.8

ActiveCampaign has more functions than Sparkpost: 90 vs 37

ActiveCampaign: Pros & Cons

Email deliverability: The emailing platform has an excellent email deliverability rate
Email editor: The email design tool is powerful and offers great versatility
CRM integration: Automation increases campaign performance
Learning curve: It takes time to understand and master the advanced features of the software
Analysis reports: The reports and information provided by the solution are sometimes not very readable
Free plan: Active Campaign does not offer a free plan

Best features

  • - Targeted and personalized email advertising

  • - Benefit from personal support

  • - Customizable marketing automations

  • - Marketing automation at its best

  • - A high-performance CRM to outperform the competition

  • - Customer engagement has never been more important

  • - AI-powered sales forecast

  • - Conversational email marketing

ActiveCampaign pricing

Enterprise

Contact sales

Plus

$93 / month

Professional

$386 / month
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logo mailerlite

Description

MailerLite provides a user-friendly and affordable email marketing solution for small businesses and entrepreneurs. It offers advanced features such as automation, landing pages, and A/B testing, along with excellent customer support, making it an attractive option for those looking to grow their business through email marketing.

MailerLite compared to Sparkpost

MailerLite has better positive reviews compared to Sparkpost: 96 vs 64

MailerLite is better at customer service than Sparkpost: 5.0 vs 3.0

MailerLite is easy to use compared to Sparkpost: 4.5 vs 4.0

MailerLite pricing plans are more competitive than Sparkpost: 4.8 vs 3.8

MailerLite is more versatile than Sparkpost: 81 vs 37

MailerLite: Pros & Cons

Accessible to beginners: The clear interface is ideal for beginners
Customer support: Fast, reliable support for user queries
Excellent deliverability: Mail sent via MailerLite arrives at its destination
Pro features: Detailed email reporting, spam testing and advanced automation are missing
Video inserts: The procedure for adding videos to emails is not very intuitive
Free plan: The free pricing plan does not include newsletter templates or landing pages

Best features

  • - Grow your list with customizable forms

  • - Track your results with real-time analytics

  • - Forms management

  • - Sales analytics

  • - Simplify your marketing with drag-and-drop editor

  • - Automate your workflows with automation

  • - Collaborate with your team with multi-user accounts

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logo sendgrid

Description

SendGrid is a platform that makes it possible to easily create and manage your email campaigns (marketing and transactional).

SendGrid compared to Sparkpost

SendGrid is a better solution based on percentage of positive reviews than Sparkpost: 83 vs 64

SendGrid is a better solution for customer support than Sparkpost: 4.0 vs 3.0

SendGrid is better at value for money than Sparkpost: 4.0 vs 3.8

SendGrid has more features than Sparkpost: 76 vs 37

SendGrid: Pros & Cons

Accessible: The SendGrid emailing tool is simple and pleasant to use
Email deliverability: The platform has a good delivery rate for commercial messages
Customer support: The customer service and tutorials are perfect for getting to grips with the tool quickly
Complex personalization: You need development skills to personalize your emails
Omnichannel marketing: If you want to deploy an omnichannel campaign, functionality is limited
Free pricing plan: This pricing solution does not offer phone support

Best features

  • - Email deliverability

  • - Email marketing campaigns

  • - Transactional email

  • - API integration

  • - Analytics and reporting

  • - A/B testing

  • - Dynamic content

  • - Email authentication

SendGrid pricing

Free

Premier

Contact sales

Essentials

$20 / month

Pro

$90 / month
There is no deal for this product
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mailgun logo

Description

Mailgun is a cloud-based email service designed for developers to send, receive, and track emails effortlessly within their applications. It offers robust features like email validation, routing, storage, and analytics. Its APIs integrate seamlessly with various programming languages, making it a versatile tool for businesses aiming to optimize their email communication.

Mailgun compared to Sparkpost

Mailgun is a better solution based on percentage of positive reviews than Sparkpost: 83 vs 64

Mailgun is a better solution for customer support than Sparkpost: 4.0 vs 3.0

Mailgun is better at value for money than Sparkpost: 4.0 vs 3.8

Sparkpost is more versatile than Mailgun: 37 vs 23

Mailgun: Pros & Cons

Easy Integration: Mailgun offers a powerful API that allows for easy integration with your existing apps, systems or websites
High Deliverability Rate: Mailgun has a high deliverability rate, ensuring that your emails reach the recipient's inbox and not their spam folder
Detailed Analytics: Mailgun provides detailed analytics and logs, allowing you to track every aspect of your email performance.
Complex setup: The configuration process for Mailgun can be complex and time-consuming, especially for beginners
Limited free tier: Mailgun's free tier is limited and may not be sufficient for businesses with high email volumes
Customer support issues: Some users have reported slow response times and lack of assistance from Mailgun's customer support team.

Best features

  • - Robust API

  • - Email Validation

  • - Advanced Email Parsing

  • - High Deliverability Rates

  • - Real-Time Analytics

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netcore email api logo

Description

Netcore Email API is a robust platform that allows developers to send, track, and manage emails within their applications. It offers features such as email scheduling, A/B testing, real-time analytics, and supports multiple formats including HTML. The API integrates seamlessly with various apps and services, providing a reliable solution for transactional and marketing email needs.

Netcore email api compared to Sparkpost

Netcore email api has better positive reviews compared to Sparkpost: 85 vs 64

Netcore email api is better at customer service than Sparkpost: 4.5 vs 3.0

Netcore email api is easy to use compared to Sparkpost: 4.5 vs 4.0

Netcore email api pricing plans are more competitive than Sparkpost: 4.4 vs 3.8

Sparkpost is more versatile than Netcore email api: 37 vs 12

Netcore email api: Pros & Cons

High Deliverability Rate: Netcore Email API ensures high deliverability rates for your emails, reducing the chances of them ending up in the spam folder
Scalability: The software can easily scale up or down according to your business needs, making it suitable for both small and large businesses
Easy Integration: Netcore Email API can be easily integrated with other systems and applications, providing a seamless user experience.
Complex Setup: The initial setup of Netcore Email API can be quite complex and time-consuming, especially for beginners
Limited Documentation: The documentation provided for the software is not very comprehensive, which can make it difficult to troubleshoot issues or understand all of its features
Pricing: The pricing structure of Netcore Email API may not be affordable for small businesses or individual users.

Best features

  • - API Integration

  • - Advanced Analytics

  • - High Deliverability

  • - Secure Environment

  • - Scalability

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