List of Alternatives to Heap
Here are some of Heap's top competitors in the Customer Experience category: Smartlook, FullStory, Contentsquare or Pendo.
Smartlook offers a powerful analytics suite, engineered to unlock the full potential of your data. It streamlines the process of analyzing user behavior, enabling the creation of intuitive and compelling digital experiences. Engage your users with data-driven decisions.
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Funnels
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Error logs
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Heatmaps
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Integration capabilities
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Mobile app analytics
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Event tracking
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User segmentation
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Session recording
Enterprise
Contact salesFree
Pro
$58 / monthFullStory is an advanced digital experience analytics platform. It is crafted to empower businesses with deep insights into user interactions, enabling them to optimize their digital presence and foster meaningful customer experiences leading to enhanced engagement and conversions.
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Session replay
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Segment discovery
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Funnel analysis
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Performance metrics
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Omni-search
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Click maps
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Rage clicks identification
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Error tracking
Enterprise
Book a demoAdvanced
Book a demoBusiness
Book a demoContentsquare brings the value of actionable insights by providing businesses with an intuitive and comprehensive analytics platform. It enables companies to understand customer behavior, optimize user experiences, and drive conversion rates, ultimately improving business performance and growth.
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Behavioral analysis of users
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Heatmap
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Customer journey analysis
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Artificial intelligence
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Integrations
Pendo is a product experience platform that provides user insight, user guidance, and user communication tools for digital product teams. It enables businesses to understand and guide users to create product experiences that customers love.
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User experience analytics
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Integration capabilities
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Feedback collection
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In-app guidance
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Product roadmap planning
Mixpanel is event-based analytics for builders who need answers from their data at their fingertips. When everyone in the organization can see—and learn from—the impact of their work, they are poised to make better decisions. Companies like Uber, Netflix, Pinterest, CNN, Samsara, and Yelp use Mixpanel to understand their customers, measure progress, and endeavor to make better decisions.
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Experiments
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Funnel analysis
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User profiles
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Data warehouse connector
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Event tracking
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Cohort analysis
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Retention analysis
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Notifications and messaging
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Data export and API
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Impact report
Growth
Starts at $0 ($.00028 per event after 1M)Free
$0 (Freemium)Enterprise
Custom pricingAhmed Shatat
The ultimate product analytics deal
Mixpanel perfectly handles all our product analytics needs, offering deep insights into how users interact with our software. Getting a whole year free is an unbeatable offer that saves up to $50,000. It’s an absolute must-have for startups looking to grow efficiently.
October 25, 2026
Easily improve user experience on your website
40% off all annual plans
Get deal for free40% off all annual plans
Get deal for freeHotjar will allow you to understand the user behavior on your site as well as its strengths and weaknesses.
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Form analysis
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Visitor segmentation
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Behavior analytics
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Surveys
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Visitor recordings
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Feedback polls
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Incoming feedback
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Conversion funnels
Free
$0 (Freemium)Pro
Custom pricingEnterprise
Custom pricingGrowth
$49 per monthNoé *
"A powerful tool to understand your users, but not for beginners"
I've integrated Hotjar on several web projects to better understand visitor behavior, and the heatmaps and session recordings are frankly revealing. You can very quickly see where users get stuck, what they ignore, and that allows you to make really concrete UX optimization decisions rather than relying on instinct. The funnels and built-in surveys are also a good complement to go further in the analysis. Where it gets more complicated is pricing: the free plan is okay to start, but as soon as traffic rises or you want access to advanced features, the bill climbs fairly quickly and can become hard to justify for a small outfit, particularly for me who use it only for small personal projects. Luckily Secret is there hihi ! The interface is overall clean but some settings lack a bit of clarity. That said, for anyone working seriously on optimizing their site or conversion funnel, Hotjar remains one of the most insightful tools on the market. An investment that pays off quickly if you actually use it!
April 19, 2026
LiveSessions helps you analyze user behavior to improve the UX/UI of your website or app, increasing conversion rates and therefore revenue.
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Segmentation & filters
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Conversion tunnel and user path
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Funnel analysis
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Customizable dashboards
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Tagging and notes
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Advanced filtering
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Replay user sessions
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Heat & click maps
Free
Enterprise
Contact salesBasic
$65 / monthPro
$99 / monthEverything you need to ship, measure, and iterate
$50,000 in credits for 1 year
Get dealPostHog is an all-in-one data platform that gives engineering teams everything they need to build better products. It combines product analytics, session recording, feature flags, and A/B testing into a single, open-source suite.
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Session replay
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Data warehouse integration
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Self hosted deployment
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Real time product insights
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Open source platform
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Feature flags
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Product analytics
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Experimentation and A/B testing
Great tool that gives you insights of your product
I've been using Mixpanel for a long time without extracting much value from it. With Posthog everything is clear and immediate and it's really easy to see how users are interacting with the tool and getting value. Support is also great. Finally I have dashboards that I can act on.
May 5, 2026
See how users really experience your product
3 months free on the Plus plan
Get deal for free3 months free on the Plus plan
Get deal for freeAmplitude is an advanced product analytics platform that helps you understand how your users interact with your digital products. It turns behavioral data into clear insights so companies can improve features, increase retention, and make smarter product decisions.
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Funnel analysis
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Behavioral analytics
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Session replay analysis
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Cohort segmentation
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Marketing and revenue analytics
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Retention tracking
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AI-powered insights
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Experimentation and feature flags
Starter
$0 (Freemium)Growth
Custom pricingEnterprise
Custom pricingPlus
$61 per monthPowerful insights and an amazing deal
If you need to understand your user behavior deeply, Amplitude is the absolute best tool for the job. Tracking the user journey and optimizing conversions is seamless. Getting 3 months free on the Plus plan saved us a good amount of money and gave us exactly what we needed to optimize our workflows
October 25, 2026
With the Bright Data platform, you can collect and use data from the entire web. By accessing this data stream, you can implement a data-driven strategy and optimally control your company.
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Maintain data compliance
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Benefit from a powerful network of proxies
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Customize and filter data
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Access data from across the web
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Extract structured data with ease
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Real-time monitoring and alerts
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Benefit from comprehensive resources
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Connect your applications
The June platform analyzes your products and provides you with automatically generated personalized reports. You can thus follow relevant metrics, pilot your activity more efficiently and serenely accompany the growth of your company.
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Automatically qualify your listings
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Customer profiling
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Real-time sales insights
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AI-powered insights
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Connect all your favorite tools
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Follow the most relevant KPIs
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Get to know your customers
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Take advantage of AI advances
Free
Scale
Contact salesGrowth
$149 / monthPlausible is a lightweight, privacy-friendly web analytics tool designed as a simple alternative to Google Analytics. It offers an intuitive interface that provides essential insights at a glance, without the need for complex reports or dashboards.
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Team collaboration
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Integration capabilities
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Lightweight script
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Simple, intuitive interface
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Privacy-focused analytics
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Open-source platform
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Goal and conversion tracking
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Data ownership and control
Funnelytics is a powerful marketing tool designed to help businesses visualize, analyze, and optimize their sales funnels.
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Real-time data tracking
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Customer journey visualization
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Integrations with marketing tools
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Conversion rate optimization
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Drag-and-drop funnel mapping
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Funnel analytics dashboard
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Customizable metrics and KPIs
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Team collaboration features
Glassbox is a powerful analytics platform that provides businesses with complete visibility into their customers' digital journeys. By capturing, replaying, and analyzing every customer interaction on websites and mobile apps, Glassbox helps businesses understand user behavior, optimize conversions, and enhance the overall customer experience.
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Session recordings
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Automatic alerts
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Form analysis
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Integration with other tools
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Heatmaps
Triple Whale is an advanced analytics platform designed to help e-commerce businesses optimize their performance and drive growth.
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Unified dashboard
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Real-time analytics
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Multi-channel tracking
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Custom reporting
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Automated alerts
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Data visualization
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Integration capabilities
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Predictive analytics
Adobe Analytics is a powerful analytics tool that provides real-time data and detailed insights about customer interactions on websites and apps. It offers advanced segmentation, multi-channel data collection, and machine learning capabilities.
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Advanced segmentation
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Predictive analysis
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Real-time analysis
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Customizable dashboards
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Integration capabilities
Mouseflow is a powerful user behavior analytics tool designed to empower businesses by providing deep insights into how visitors interact with their websites. With Mouseflow, companies can optimize user experiences, identify issues, and boost conversions for a more engaging online presence.
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Feedback surveys
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Heatmaps
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Form analytics
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Funnel analysis
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Session replays
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Click and movement tracking
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Error tracking
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Mobile app recording
Free
Starter
$41 / monthGrowth
$137 / monthBusiness
$273 / monthPro
$525 / monthGoSquared is a suite of integrated products to help you grow your business. From understanding the effectiveness of your digital marketing, to converting new users, to engaging with customers personally at scale, GoSquared helps you get closer to customers at every stage of their journey.
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Live events
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Live chat
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Customer data platform
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Real-time analytics
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Email campaigns
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Behavioral analytics
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Funnel reports
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E-commerce analytics
Scale
Contact salesStarter
$79 / monthPro
$179 / monthOribi is a user-friendly, data-driven analytics tool designed to help businesses track and analyze their website's performance. It provides insights into user behavior, conversion rates, and marketing effectiveness without requiring any coding knowledge. Oribi offers features like event tracking, funnel analysis, and visitor journey mapping, making it a comprehensive solution for optimizing website engagement and conversions.
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Conversion Optimization
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Real-time Reports
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Event Tracking
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User-friendly Interface
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Complete Analysis
LogRocket is a front-end application performance management (APM) tool. It provides developers with insights into how users interact with their web applications. Features include session replay, performance monitoring, error tracking, and analytics. It helps in identifying and fixing issues faster, improving user experience and increasing overall application efficiency.
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Session Replay Feature
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Network Monitoring
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Error Tracking
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User Behavior Analysis
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Integration Capabilities
WalkMe is a digital adoption platform that enables businesses to simplify the online experience for their users. It provides step-by-step guidance and support, helping users to navigate websites, apps, or software efficiently. WalkMe's features include onboarding, performance support, and analytics to improve user engagement and productivity. It's a valuable tool for training, customer service, and reducing user errors.
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Artificial Intelligence
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Cloud-based Platform
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Cross-Platform Adaptability
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Analytics and Automation
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Interactive Guidance
Matomo is a powerful web analytics platform that serves as an ethical alternative to Google Analytics. It offers website owners and businesses complete data ownership and control while prioritizing user privacy.
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Privacy-focused data collection
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A/B testing
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Multi-channel attribution
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Heatmaps and session recordings
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Custom dashboards
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Real-time analytics
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Goal tracking and conversion funnels
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E-commerce analytics
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