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Drift

Connect, convert, close

4.7 (29 reviews)

Drift is a conversational marketing platform that unites marketing and sales in real-time conversations with customers. Its software is designed to engage website visitors through live chat and chatbots, allowing businesses to qualify leads, book meetings, and provide personalized customer support directly.

General information about Drift

Drift is a pioneering platform in the realm of conversational marketing and sales that redefines how businesses interact with their customers. Positioned at the forefront of the digital landscape, Drift leverages advanced AI and real-time messaging to transform static business websites into dynamic conversational hubs, facilitating direct and immediate communication with visitors.


At its core, Drift’s platform is designed to streamline the customer journey by replacing traditional forms and delayed responses with personalized, engaging chat interfaces. Whether through automated chatbots or live interactions, Drift ensures that every visitor is treated as a VIP, providing tailored responses and guiding them through the sales funnel efficiently.


The benefits of using Drift are multifaceted. For marketing teams, Drift offers tools to increase lead capture and enhance lead quality by engaging potential customers in meaningful conversations. For sales teams, it creates opportunities for instant connection with prospects, significantly shortening sales cycles and improving conversion rates. Support teams benefit from Drift by being able to provide instant assistance, boosting customer satisfaction and loyalty.


Moreover, Drift integrates seamlessly with existing CRM and sales software, ensuring that every conversation is tracked and leveraged for continuous improvement and deeper customer insights.


To see how Drift can transform your business interactions and to take advantage of exclusive offers, visit our marketplace today. Explore the possibilities and start your journey towards more personalized, impactful customer engagements.

See alternatives to Drift like Shift or Freshchat.
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What is Drift used for?

Drift is an essential tool for small businesses looking to optimize their marketing and sales. It allows for real-time interaction with customers, thus facilitating lead qualification and meeting scheduling. For example, a Drift chatbot can answer customer questions 24/7, freeing up time for the team. Moreover, thanks to AI, Drift automates routine tasks, allowing teams to focus on more important strategies. It also integrates with other platforms, providing a seamless user experience. Finally, Drift helps to personalize the customer experience, thereby improving satisfaction and accelerating the sales cycle.

Drift features

  • Real-time messaging

    Drift enables real-time, one-on-one conversations directly on your website, allowing for immediate engagement with visitors, providing answers to their questions instantly, and significantly improving user experience and satisfaction.

  • Lead routing

    Drift's intelligent lead routing automatically directs customer inquiries and potential leads to the appropriate team member based on custom rules, ensuring no opportunities are missed and improving response times.

  • In-app messaging

    With in-app messaging, Drift allows you to engage with users within your software application, providing targeted support and promotional messages that enhance user retention and encourage upselling.

  • Meeting scheduling

    Drift integrates with your calendar and automates the scheduling process, making it easy for prospects to book meetings directly from the chat interface, streamlines sales operations, and reduces administrative overhead.

  • AI-powered chatbots

    Drift's AI chatbots are designed to simulate natural, human-like conversations, helping businesses qualify leads and schedule meetings automatically, 24/7, without human intervention.

29 Drift Reviews

4.7 (29 reviews)
Leave a review
  • Charlotte S

    Top-notch Real-time Customer Interaction Tool

    I have a highly positive view of Drift and am glad to serve my customers in real time using the Drift chat widget, which lets me qualify leads instantly. I value how Drift chat allows my customers to connect immediately within our product. If they face issues or have queries, they don't need to wait for email support; all their questions can be answered instantly within the chat. It's also handy for my teams to use the mobile app to handle customer chats from anywhere. We frequently get many questions and leads from our landing page, and Drift has assisted us in automating leads and pushing them into our CRM systems. Integrating the chat widget within the app is easy and simple. The web app (dashboard) is a bit slow to load at first, but the chat is extremely fast and reliable. I do wish they had an Android SDK to start conversations within the app. I chose Drift because it was easy to set up and for its user interface.

    October 22, 2024

  • Barbara G

    Commendable Customer Support: Drift's Prompt and Helpful Responses

    I must commend the customer support team at Drift for their prompt and helpful responses.

    October 12, 2024

  • Terry Davis

    Effortless Adaptation: Drift's User-Friendly Interface Simplifies Software Integration

    The user-friendly interface of Drift has made it easy for our team to adapt to the software

    October 6, 2024

More about Drift

Drift: Pros & Cons

Pros

  • Efficiency and automation: The platform automates routine tasks like qualifying leads and scheduling meetings
  • Seamless integration: Drift integrates well with other business tools and CRM systems, ensuring that data flows smoothly across platforms
  • Enhanced engagement: Drift’s real-time messaging and AI-driven chatbots engage customers immediately and personally

Cons

  • Complexity in setup and management: For companies without technical expertise, setting up and optimizing Drift’s advanced features can be challenging
  • Cost considerations: While Drift offers powerful functionalities, it can be expensive, especially for small businesses
  • Dependency on traffic: Drift’s effectiveness heavily depends on website traffic

Why is Drift better than other Customer Support software?

Drift has better positive reviews than Shift: 91 vs 88

Drift has more options than Shift: 151 vs 34

Drift has better positive reviews than Freshchat: 91 vs 79

Drift is better at customer support than Freshchat: 4.5 vs 4.2

Drift is better at value for money than Freshchat: 4.1 vs 4.0

Drift has more options than Freshchat: 151 vs 79

Drift is better at number of features than Birdeye: 151 vs 139

Drift is better at number of features than Freshdesk: 151 vs 94