Pros from reviewers
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User-friendly interface: Outbrain's interface is intuitive and easy to navigate, allowing users to quickly understand and utilize its features
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Real-time updates and reporting: The software provides real-time updates and comprehensive reporting, giving users full visibility into their campaign results and enabling immediate performance-impacting changes
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Efficient platform for shopping: Outbrain is highly efficient and suitable for shopping, making it a preferred platform for many users. It offers a range of features that cater to the needs of online retailers
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Excellent customer service: Outbrain's customer service is quick to address and resolve any issues, ensuring a smooth user experience
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Effective audience targeting: Outbrain allows users to reach new audiences across various media platforms, providing a solid return on investment from ad campaigns.
Cons from reviewers
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Inability to edit live projects: Once a project is live on Outbrain, it cannot be edited and must be recreated for any changes, which can be time-consuming and inefficient
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Limited website exclusion: Due to restrictions on the number of websites that can be excluded, users may waste clicks and impressions on low-quality sites, leading to inefficient use of resources
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Difficulty in editing content: Editing content in existing campaigns can be challenging, with the edit option being hard to locate, causing inconvenience and inefficiency
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Inaccurate segmentation: Some users have reported inaccurate segmentation leading to many clicks but no conversions, which can be costly and ineffective for businesses
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High management costs: The management costs of using Outbrain can be quite high, and the setup time is lengthy, requiring a test campaign to ensure it meets user needs.
Main features
Starting Price
Free Plan
Content Discovery Platform
Customization
Performance Analysis
A/B Testing
User Engagement
Starting Price
N/A
Free Plan
No
Content Discovery Platform
Customization
Performance Analysis
A/B Testing
User Engagement
What is Outbrain?
How Outbrain compare to similar software?
Product
Outbrain
4.3
Outbrain reviews
Price
N/A
Free plan
No
Main features
Pros
Cons
Alternatives
Deal
No available deal at the moment
Who is Outbrain best for according to our reviewers?
Digital Marketing Teams: Teams that are responsible for running digital ad campaigns can benefit from Outbrain's user-friendly interface and real-time updates, allowing for immediate performance-impacting changes
E-commerce Businesses: Outbrain is suitable for online shopping platforms due to its efficiency and user-friendly interface, however, it may not be ideal for those seeking conversions rather than clicks and impressions
Publishers: Those who publish content online can use Outbrain to increase traffic to their websites, although editing content in existing campaigns can be challenging
Educational Institutions: Universities and other educational institutions can use Outbrain to reach a broad audience with their content, although support in certain regions may be lacking
Dissatisfied Users: Some users have reported dissatisfaction with Outbrain due to issues such as fake visitors, non-payment for publishing, and difficulty in cancelling subscriptions.
Outbrain reviews
4.3
Outbrain rating
4.0
Ease of use
4.0
Customer service
3.6
Value for money
4.0
Likelihood to recommend
3.9
Features
6 Outbrain reviews
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Joseph
Unlocking New Audiences with Unmatched ROI!
Outbrain is a great tool for targeting the right audience at the ideal time, offering the best ROI I've experienced from any other PPC platforms. It has a user-friendly interface and provides multiple methods to reach diverse target audiences. However, it does require a short training period to fully comprehend the system.
May 11, 2024
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Charles
Boosts Page Views Effortlessly
The Outbrain software has a user-friendly interface that offers real-time updates and reporting, giving my team full visibility into results and allowing us to make immediate performance-impacting changes. However, once a project is live, it cannot be edited and must be recreated for any changes.
May 4, 2024
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Sophia Miller
Outbrain: A User-Friendly Platform
I've been using Outbrain for several months now and I'm thoroughly impressed with its user-friendly interface
April 27, 2024
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Brian J
Exploring Outbrain: A Journey from Trial to Premium Advertiser Status
I decided to give Outbrain a shot with a $5 trial. To my surprise, I found that the session records data was filled with unique visitors. I was so impressed that I sent them a screen recording to show my appreciation. Their response was even more amazing - they upgraded my account to premium advertisers status! They didn't stop there, they also offered me a promotional code as a token of appreciation. Interestingly, they keep trying to offer me more services, but I had to lock my credit card due to personal reasons. Now, I'm looking for advice on how to unlock more features and benefits from this fantastic platform!
April 20, 2024
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David C
User-Friendly yet Challenging: The Outbrain Experience
Outbrain is a great tool for increasing traffic to my website. It's high-quality and its features and demographics make it simple to collect data for future campaigns. Starting and creating campaigns is fast, with a range of helpful options like locations, placements, and OS type. However, editing content in existing campaigns can be difficult. For example, if I've added a picture to a campaign and need to edit it, there's no straightforward way to do so. The edit option is hard to locate.
April 16, 2024
