Pros from reviewers

• Excellent support and training: MailUp provides quick, timely, and localized support and training, making it easy to learn and use

• User-friendly with various features: MailUp is user-friendly and offers a variety of features, including the ability to integrate with external tools, create acquisition forms, and lead-oriented landing pages

• Value for money: MailUp offers a robust software with an intuitive interface and easy-to-use journey builder at a competitive price

• Effective for email campaigns: MailUp is excellent for managing email communications, including monthly newsletters, and allows for the creation of interactive emails

• Easy design process: MailUp offers a quick and simple design process for creating new email campaigns, with a drag and drop editor that makes designing emails effortless.

Cons from reviewers

• Limited automation capabilities: Despite its overall user-friendly nature, MailUp's automation features could be improved to function without the need for programmer intervention

• Complicated data management: Managing recipients and using different lists can complicate data management, and the customizable registration fields could be expanded for better user experience

• Lack of SMS functionality: Despite its robust features, MailUp lacks SMS functionality which can limit the scope of communication channels

• Absence of mobile version or app: Due to the complexity of the service, MailUp does not offer a mobile version or app, even in a limited form, which can limit accessibility for users on the go

• Limited analytics dashboard: The statistics and analytics dashboard could be improved for better tracking of subscribers and unsubscribers, and finding quick assistance through the help section can be challenging.