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Sendlane reviews
3.6 (5 reviews)

Sendlane is a data-driven email marketing automation software tailored for online businesses. It aids in capturing, analyzing, and leveraging customer data to create personalized campaigns. Key features include email automation, landing pages, multivariate testing, customer journey tracking, and real-time analytics. It's perfect for eCommerce businesses, digital marketers, and agencies seeking to optimize their targeted marketing efforts.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Sendlane?
  • 04How Sendlane compare to similar software?
  • 05Who is Sendlane best for according to our reviewers?
  • 06Sendlane reviews

Pros from reviewers

  • Advanced automation workflows: Sendlane offers advanced automation workflows that allow users to send emails based on different subscriber behaviors, enhancing the effectiveness of email marketing campaigns

  • Excellent customer service: Sendlane's customer service is always available and very helpful, setting it apart from other email marketing tools. They often stay on the phone with users for hours until their issue is resolved

  • High deliverability: Sendlane has excellent deliverability, ensuring that emails reach their intended recipients

  • Designed for digital marketers and eCommerce: Sendlane is specifically designed for digital marketers and eCommerce, making it a great fit for these industries. Their integration with Shopify is super easy

  • Automation of marketing message, follow-up, and feedback: Sendlane allows users to automate their marketing message, follow-up, and feedback with customers, helping to manage customers and generate additional income through follow-ups and offering new products.

Cons from reviewers

  • Limited advanced integrations: While Sendlane offers some integrations, they are not as advanced as those provided by its main competitors, potentially limiting its functionality for certain businesses

  • Price increase: Sendlane recently increased their prices, which has been a disappointment for some users who found the previous pricing more affordable

  • Lacking key features: Some users have reported that Sendlane lacks key features such as template and campaign duplication, as well as important behavioral and automation customizations, which can limit its effectiveness for certain marketing strategies

  • Poor customer service experience: Some users have reported a poor customer service experience, including refusal to address concerns or issue refunds for unused credits

  • Limited email sending: Despite advertising unlimited email sending, Sendlane has reportedly started limiting the number of emails that can be sent per month and charges extra when this limit is exceeded, which has led to dissatisfaction among some users.

Main features

Starting Price

N/A

Free Plan

No

Email Campaign Creation

Automation Features

Real-Time Analytics

Advanced Segmentation Capabilities

AI-Driven Predictive Sending

What is Sendlane?

Sendlane is a comprehensive email marketing automation tool designed for digital marketers and eCommerce businesses. It offers features for creating, automating, tracking, and optimizing email campaigns. Key features include customer journey mapping, real-time analytics, advanced segmentation capabilities, and AI-driven predictive sending for optimized delivery times. Sendlane integrates with various platforms like Shopify, ClickFunnels, WooCommerce to streamline marketing efforts. It also provides 24/7 customer support. This software is an all-in-one solution for businesses looking to leverage email marketing to drive growth and customer engagement.

Who is Sendlane best for according to our reviewers?

  • Affiliate Marketers: Sendlane supports affiliate marketing and offers a user-friendly platform with excellent email deliverability

  • Digital Marketers: Professionals who need advanced automation workflows to send emails based on different subscriber behaviors

  • E-commerce Businesses: Particularly those using Shopify, as Sendlane offers easy integration and is designed specifically for this type of business

  • Small Business Owners: Especially those looking for a tool that offers excellent customer service and a user-friendly interface, but they should be aware of the recent price increase

  • D2C eComm Companies: Although some users have reported negative experiences due to higher than expected costs and missing features, others may still find value in Sendlane's offerings.

  • Sendlane reviews

    3.6

    Sendlane rating

    4.5

    Ease of use

    4.5

    Customer service

    3.9

    Value for money

    4.5

    Likelihood to recommend

    4.4

    Features

    5 Sendlane reviews

    3.6 (5 reviews)
    • Joseph M

      Sendlane's Segmentation: Boosting Email Performance with Personalization

      Sendlane's segmentation feature has been instrumental in personalizing my email campaigns. It has significantly improved my open and click-through rates

      May 6, 2024

    • Karen

      Exploring Sendlane: A Journey of High Standards and Excellent Customer Service

      I joined Sendlane, excited by the promise of unlimited sending and single opt-in. Initially, I was taken aback by the notifications about certain criteria I had to meet to have full control over the sending. However, I soon realized that these were in place to ensure the best possible email marketing practices. This made me appreciate Sendlane's commitment to maintaining high standards. The onboarding process was a unique experience, unlike any other I've encountered. It was a learning curve that I found to be quite enriching. I also had a minor billing issue, but after lodging a complaint with the BBB, Sendlane was quick to address it and refund me $3. Their customer service was commendable!

      April 28, 2024

    • Deborah

      Sendlane: Streamlining My Business with Ease

      Overall, my experience with Sendlane has been excellent. I've faced a few bugs and had some challenges understanding the platform, but generally, Sendlane is more refined than many other companies that have been around for years. Their customer service is top-notch, often staying on the phone with me for hours until my issue is resolved. They follow up, ask detailed questions, and are always looking to improve. Sendlane has always made me feel welcomed and valued, not just as a customer but as a partner in growing my business. Their interface could use some improvements as it can be a bit confusing, but it has all the functions I need to run and automate my business, which has helped me boost my income. My favorite feature is the automation of my marketing message, follow-up, and feedback with customers. Their platform allows me to manage my customers and even generate additional income through follow-ups and offering new products.

      April 22, 2024

    • Peter C

      Long-Term User Experience with Sendlane

      Every issue I've faced has been quickly solved by their outstanding support team. Setting it up and creating email templates was pretty simple. What I value most is the customer service. I also appreciate that they openly accept affiliate marketers without fear of penalties. There are a few features related to adding graphics to emails that are somewhat challenging to use. However, there's always a workaround, even though it's not my preferred method. I chose Sendlane for its affordability and user-friendliness. I switched to Sendlane after Active Campaign shut me down during a significant promotion, causing me to lose thousands of dollars. Despite their apology and offer to "work it out," I declined. I appreciate the vendor's response and their ongoing efforts to enhance their product's usability.

      April 15, 2024

    • Christina S

      Sendlane: A Costly Misadventure

      As a marketing manager for a D2C eComm company, my experience with Sendlane was a disaster. They promised to provide the same features and credits for SMS and email marketing at 40% less than what we were paying. However, after signing the contract, I found out that their cost per message was actually higher for SMS and their platform lacked key features that our current platforms, Klaviyo and Postscript, offer. This included basic things like template and campaign duplication, as well as important behavioral and automation customizations. When it became clear that Sendlane couldn't meet our needs, they refused to address my concerns and wouldn't refund us for our thousands of unused credits. They even suggested that we should be grateful they weren't enforcing the entire annual contract. If they had, we would have taken them to court. Sendlane was a huge disappointment. They oversold, underdelivered, and wasted our small business's time and money. I would strongly advise against using their services.

      April 13, 2024

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