woocommerce logo
Woocommerce reviews
4.6 (5 reviews)

WooCommerce is a free, open-source eCommerce plugin for WordPress, enabling users to create and manage their own online stores. It offers features such as product listing, shopping cart management, order tracking, and payment gateway integration. WooCommerce is customizable, user-friendly, and suitable for all business sizes. It also supports various extensions for additional functionalities.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Woocommerce?
  • 04How Woocommerce compare to similar software?
  • 05Who is Woocommerce best for according to our reviewers?
  • 06Woocommerce reviews

Pros from reviewers

  • Excellent tool for small businesses: WooCommerce is an excellent tool for small businesses to showcase their products online. It provides a convenient platform for customers to view inventory, potentially expanding the customer base beyond the local area

  • Built-in inventory management: WooCommerce comes with built-in inventory management, making it easy for businesses to manage their stock levels. It also allows for easy addition of new products, making it a user-friendly tool for those familiar with WordPress

  • Cost-effective and adaptable: WooCommerce is a cost-effective solution for e-commerce needs. It stands out in the market due to its adaptability to administrators' needs, and its impressive data handling capabilities

  • Enhanced client relations: WooCommerce sends immediate email notifications for new orders and customers, enhancing client relations and boosting sales. Its report analysis feature helps track sales, making it a crucial tool for e-commerce sites

  • Wide integration and customization options: WooCommerce integrates widely into WordPress themes and connects to Stripe and PayPal. It provides numerous customization options, from shipping to advanced features, making it an excellent value and simple setup for all WordPress-based stores.

Cons from reviewers

  • Limited user-friendliness: Despite its many features, WooCommerce is not particularly user-friendly, especially for those lacking technical skills. It requires extensive setup, which may not be ideal for beginners

  • Expensive add-ons: While WooCommerce itself is free, many of its useful features come as paid add-ons. This can significantly increase the cost of using the platform, potentially discouraging some users

  • Rigid customization: While WooCommerce offers a range of customization options, it can be rigid and not ideal for replicating a retail experience. This may limit its appeal for businesses seeking a more personalized online store

  • Requires web development experience: WooCommerce demands significant web development experience, making it less suitable for those who aren't highly tech-savvy. This could pose a challenge for small businesses without dedicated IT support

  • Performance issues with large product catalogs: Based on user experience, WooCommerce might not be the best choice for e-commerce sites with thousands of products as it doesn't function as quickly as anticipated. This could affect the user experience and potentially impact sales.

Main features

Starting Price

N/A

Free Plan

No

Flexibility

Customization options

Payment gateway integration

SEO friendly

Analytics and reporting

What is Woocommerce?

WooCommerce is a flexible, open-source eCommerce platform that is built on WordPress. It enables businesses to create their own online stores with features such as product pages, shopping carts, and secure checkouts. It supports both physical and digital goods, offers various shipping options, and can automatically calculate taxes. WooCommerce is known for its vast range of extensions and plugins which allow businesses to enhance their online stores with features like bookings, memberships, subscriptions, and dynamic pricing rules. It integrates with major payment gateways, making it a suitable choice for businesses of all sizes. Special promotions are available on WooCommerce and similar software to help elevate your online business.
woocommerce logo

Woocommerce

vs

logo shopify

Shopify

WooCommerce and Shopify are two leading e-commerce platforms that enable businesses to sell online, but they differ significantly in their approach and core features.


WooCommerce is an open-source e-commerce plugin designed for WordPress. It allows users with existing WordPress sites to seamlessly integrate an online store into their website. This platform is known for its flexibility and customization options, as it grants users full access to the underlying code. With WooCommerce, businesses have the freedom to extend their store’s capabilities with thousands of plugins and themes, enabling them to add custom functionalities and tailor the look and feel of their store to their precise specifications. WooCommerce is particularly favorable for those who are already comfortable with WordPress and wish to leverage the platform’s extensive customization possibilities.


On the flip side, Shopify is a self-contained, hosted e-commerce solution that provides a user-friendly interface and a...

woocommerce logo

Woocommerce

Powering your eCommerce success

logo shopify

Shopify

Optimize the creation and management of your e-commerce website

2 months free on all plans on Shopify

Save up to $598

Who is Woocommerce best for according to our reviewers?

  • Small Business Owners: These individuals can use WooCommerce to showcase their products online and manage their inventory. However, they may need assistance with the initial setup due to its technical nature

  • Web Designers: Regular users of WordPress who design e-commerce sites can use WooCommerce to manage pricing, shipping, and payment integration. They can also view new orders and customers all in one place, but may need to use expensive extensions to achieve certain results

  • Existing WordPress Users: Those with an existing WordPress website can smoothly transition to WooCommerce. They can appreciate its user-friendliness, built-in inventory management, and the potential to expand their customer base beyond their local area

  • Tech-Savvy Users: These users can appreciate WooCommerce's wide integration into WordPress themes and its connection to Stripe and PayPal. However, they need to be comfortable with its rigid customization and the need for significant web development experience

  • E-commerce Beginners: New to e-commerce, these users can find WooCommerce user-friendly and perfect for easy customization and management of orders and inventory. However, they might find it slow for e-commerce sites with thousands of products.

  • Woocommerce reviews

    4.6

    Woocommerce rating

    4.0

    Ease of use

    4.0

    Customer service

    4.6

    Value for money

    4.3

    Likelihood to recommend

    4.5

    Features

    5 Woocommerce reviews

    4.6 (5 reviews)
    • Irene G

      Empowering Any Business to Operate Like a Store

      My experience with WooCommerce has been mostly positive, despite the potentially discouraging pricing of its addons. It's an excellent tool for small businesses to showcase their products online. However, it's not particularly user-friendly and requires extensive setup, which may not be ideal for those lacking technical skills. Luckily, I can set it up for our clients, allowing them to just manage their inventory and add new products.

      May 5, 2024

    • William J

      WooCommerce: A Robust and Flexible Platform for Online Stores

      I have found WooCommerce to be an incredibly robust and flexible platform for my online store

      April 28, 2024

    • Evelyn F

      WooCommerce Boosts Business Efficiency

      I've been using WooCommerce for several months now and it has significantly improved the efficiency of my business operations. Its user-friendly interface and detailed analytics have made tracking sales and inventory much easier

      April 21, 2024

    • Arthur

      Challenging for Beginners; Limited Customization for Experts

      I appreciate WooCommerce's wide integration into WordPress themes and its connection to Stripe and PayPal. I also enjoy its automated emails and plug-ins, though they can be costly and often necessary for basic functions. However, its customization can be rigid and not ideal for replicating a retail experience. I wouldn't suggest it to anyone who isn't highly tech-savvy, as it demands significant web development experience. It tries to be a standalone system, but we've found it more effective to transfer purchase data into our own CRM system. We've decided to cease using it for student registration, but might continue using it for item sales. I initially selected WooCommerce because it was integrated into the WordPress theme I bought and because PayPal was problematic. Our customers found PayPal confusing and disliked it, making account reconciliation challenging.

      April 16, 2024

    • Julie S

      WooCommerce: The Essential WordPress Store Builder

      WooCommerce is my preferred eCommerce solution due to its cost-effectiveness and excellent store-building experience. It's a great plugin for all project sizes and I highly recommend it. I've found that creating an eCommerce website with WooCommerce is much better than developing one from scratch, which I've done for several projects before. My experience improved significantly when I discovered WooCommerce as it saved me a lot of stress. It provides all the necessary infrastructure for a modern, fully functional eCommerce store and handles many tasks like inventory management, shopping carts, shipping, and more. With WooCommerce in WordPress, I can operate without needing any coding skills. It's my go-to plugin for online store designs because of its simplicity, modern user interface, support for a wide range of third-party integrations, and the fact that it's lightweight and free. Even though it's a free plugin, I have.

      April 16, 2024

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