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Sprinklr Reviews
17 reviews
- 01 Is Sprinklr any Good? My expert Review
- 02 Pros and cons from reviewers
- 03 Main features
- 04 How Sprinklr compare to similar software?
- 05 Who is Sprinklr best for according to our reviewers?
- 06 Sprinklr Reviews
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01 Is Sprinklr any Good? My expert Review
I've been using Sprinklr for some time in managing social media campaigns, and it's been pretty beneficial overall. The biggest advantage is having everything in one place - being able to schedule a post in advance and track engagement all at the same time (even across Facebook, Twitter, LinkedIn, and Instagram) really reduces the workflow to be in the zone and just focus on the strategy.
The social listening capabilities were another game-changer. Just recently, during a product launch, it felt like we had our own radar detecting conversations that were trending—even those conversations that didn’t include our tags—which allowed us to join the conversation when we might not have known to do so. Plus, we were able to utilize their reporting tools, which made it easy for senior stakeholders to see how our efforts were being converted to ROI.
The only downside was the initial anxiety-inducing user-interface, which, when onboarding a new piece of software, I think can ultimately be pretty overwhelming. Even after the initial training we gave our new team members, they would often require an additional training session or two to feel comfortable. Additionally, there were limitations on some of the more interactive content formats we'd like to have used (e.g., Instagram story polls), so in that regard it did put some bricks on our creativity.
Although, when there was an issue that would arise (like discrepancies in analytics), they were quick to reach out and address the issue in a clear and effective manner.
All in all, even though Sprinklr could have benefitted from being a little more user-friendly and creative with content options overall, its social listening capabilities, reporting tools, and dedicated support makes it a solid choice for tackling complex social media strategies at scale.
02 Pros and cons from reviewers
Pros from reviewers
-
Powerful social listening workflow
Sprinklr's social listening workflow is excellent, simplifying the process of monitoring and responding to untagged mentions across various platforms -
Simplified campaign attribution and ROI analysis
Sprinklr has eased worries about strict reporting requirements and multi-channel marketing campaign analytics, simplifying campaign attribution and return on investment analysis -
Comprehensive reporting and social listening
Sprinklr provides comprehensive reporting and social listening across various social media channels, enabling retrieval of posts using specific keywords and efficient response to customer inquiries. -
Consolidation of social media accounts
Sprinklr has the ability to consolidate all a company's social media accounts in one location, making management of these accounts easier -
Exceptional customer service
Despite some limitations, Sprinklr's customer service is quick to respond and helpful in resolving any problems, with outstanding response times
Cons from reviewers
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Poor customer support
Some users have reported that the customer support team is not always helpful, particularly when it comes to resolving complex issues or providing education on the software's features. -
Complex user interface
Sprinklr's user interface can be quite complicated, making it difficult for new users to navigate and use the software effectively -
Limited content formats
The software does not support certain content formats, such as Instagram story videos and polls, which can limit the type of content that can be shared -
Inconsistent analytics
There have been reports of delayed updates on post tags and discrepancies between the figures in the reports and the actual channel analytics -
High cost
Sprinklr can be quite expensive, especially for large brands that need to run numerous listening queries, making it less accessible for smaller teams or businesses
03 Main features
Starting Price
Free Plan
Content marketing
Advertising
Customer care
Social media management
Customer insights
N/A
Free Plan
No
Content marketing
Advertising
Customer care
Social media management
Customer insights
04 How Sprinklr compare to similar software?
05 Who is Sprinklr best for according to our reviewers?
-
Social Media Managers
Professionals who manage multiple social media accounts and campaigns across various platforms. Sprinklr simplifies the process of monitoring and responding to untagged mentions, and provides powerful post tagging, reporting, and social listening functions -
Marketing Teams
Teams that require strict reporting requirements and multi-channel marketing campaign analytics. Sprinklr simplifies campaign attribution and return on investment analysis, and provides a broad array of reporting options -
Communication Departments
Departments that use social media and marketing management tools to disseminate pertinent information to other divisions. Sprinklr automates daily, weekly, and monthly routines, but may not support some features like Instagram story videos -
Customer Service Teams
Teams that need to respond to customer inquiries and concerns efficiently. Sprinklr consolidates real-time comments, messages, and posts from various social media channels into one dashboard, but may sometimes fail to fetch comments or provide accurate report figures -
Community Managers
Professionals who need to monitor and respond to untagged mentions across platforms. Sprinklr provides in-depth and actionable social listening, but mastering the user experience can be challenging and time-consuming.
06 Sprinklr Reviews
Sprinklr rating
Ease of use
Customer service
Value for money
Likelihood to recommend
Features
Sprinklr Reviews
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Ursa S
Essential Tool for Every Social Media/Account Manager
I use Sprinklr for scheduling social media posts for my job and I love it. It makes storing and organizing assets, tracking performance, and monitoring daily activity easier. I would be lost without Sprinklr. However, its analytics are not always current, which I understand is due to the time it takes to load the information. Usually, the data is completely accurate within a week or less.
July 30, 2024
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Martha Brown
Enhanced User Experience and Training Resources: A Sprinklr Review
I've been able to customize the dashboard to suit my specific needs, which has greatly enhanced my user experience. The training resources provided by Sprinklr have been very helpful in getting up to speed with the software
July 20, 2024
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Robert
Real-Time Customer Feedback Monitoring: A Game-Changer
I've found the ability to monitor and respond to customer feedback in real time to be a major advantage.
July 16, 2024
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Arthur B
Enhanced Reporting and Collaboration: Boosting Team Communication and Success
I've found the reporting tools to be particularly robust, providing detailed metrics that help us measure our success. The collaborative features have improved communication within our team
July 6, 2024
-
Alexander Davis
Exceptional Social Automation Tool: Abundant Features and Customization Options
The management and customer service at Sprinklr are exceptional. As they continue to develop their product, their commitment to success is evident. The product is highly adaptable, catering to a diverse range of users within a social team - from designers uploading assets directly into a repository, to copywriters uploading copy for approval. The reporting is top-notch, covering all the major needs of an enterprise social team. There are occasional bugs, but a quick refresh usually fixes them. The main issue is that some of the less intuitive features or questions can't be answered by their reps as they are still learning the product. However, their response time is always outstanding and they consistently work on resolving the issue or providing education until it's resolved. The only downside is the cost - we were fortunate to afford the enterprise solution, but it is quite pricey. More affordable options significantly limit the features, which is disappointing for teams who can't afford the top-tier packages.
June 29, 2024
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Kelly M
Efficient Social Media Management Software for Large Businesses
I've been particularly impressed with the software's ability to handle large volumes of data, making it an ideal choice for larger businesses. The user interface is intuitive and easy to navigate, even for those new to social media management
June 23, 2024
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Emily J
Efficient Integration: Sprinklr's Automation Features
Sprinklr's integration capabilities have made it a seamless addition to our existing tech stack. The software's automation features have saved us countless hours in manual work
June 15, 2024
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Beverly A
Mastering Sprinklr: A Powerful Tool Once Understood
I appreciate Sprinklr's in-depth and actionable social listening. It's user-friendly, even with multiple community managers, and I particularly enjoy the Social Listening workflow that simplifies monitoring and responding to untagged mentions across platforms. However, mastering the user experience can be challenging and time-consuming. I also feel the training videos and technical support are not as good as other tools in this category.
June 8, 2024
-
Jennifer B
Powerful Social Media Publishing Tool
The analytics capabilities of Sprinklr outshine its competitors, particularly in data exporting and dashboard organization. After some training, it's fairly easy to use. However, I frequently encounter issues with delayed updates on post tags and malfunctioning analytics dashboards. The customer service is poor, often leaving me to resolve problems on my own.
June 4, 2024
-
Maria
Effortless Customer Care with Sprinklr
I find Sprinklr to be very practical for customer care, offering many features for efficient reporting and data collection. They are always improving and provide webinars to help understand new features, which are always user-friendly. However, to fully take advantage of both marketing and customer care aspects, a significant investment is required.
May 25, 2024
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Secret has already helped tens of thousands of startups save millions on the best SaaS like Microsoft Teams, Google Workspace & many more. Join Secret now to buy software the smart way.