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Ortto reviews
4.2 (5 reviews)

Ortto is an automated marketing software offering solutions such as email marketing, social media management, and SEO optimization for businesses. Leveraging AI technology, it analyzes and predicts customer behavior, enabling the creation of personalized marketing strategies. Additionally, Ortto provides analytics and reporting tools for tracking campaign performance.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Ortto?
  • 04How Ortto compare to similar software?
  • 05Who is Ortto best for according to our reviewers?
  • 06Ortto reviews

Pros from reviewers

  • Effortless scheduling of marketing automation sequences: Ortto's Autopilot feature allows users to easily schedule complex marketing automation sequences, saving significant time and effort in setting up detailed customer journeys.

  • Direct integration with Slack: Ortto's ability to integrate directly with Slack enables easy inclusion of internal alerts in nurture programmes, enhancing communication and coordination within teams.

  • Highly user-friendly: Users have praised Ortto for its user-friendliness, with numerous built-in prompts for creativity, including pre-designed customer journeys for various results, making it easy to use even for beginners.

  • Impressive email automation feature: Ortto's email automation feature is loved by users for its complexity and high open and click-through rates, fostering warm engagement with recipients.

  • Capability to deploy journeys across multiple accounts: Ortto allows users to deploy journeys across multiple accounts, providing flexibility and convenience in managing marketing campaigns.

Cons from reviewers

  • Limited API triggers: Some users have reported that the actions and triggers, especially API triggers, are quite limited in Ortto, which can hinder the software's functionality

  • Limited CRM compatibility: Despite its robust features, Ortto is limited in its compatibility with other CRM systems besides Salesforce, which can be a disadvantage for users who utilize different CRM platforms

  • High price for large contact numbers: The price of Ortto can become quite high when dealing with large numbers of contacts and certain business plans, making it potentially cost-prohibitive for some businesses

  • Poor usability experience: Despite its visually appealing user interface, some users have reported that Ortto has a poor usability experience, making tasks take longer than necessary

  • Limited email templates: Some users have reported that Ortto offers a limited number of email templates, requiring them to use HTML custom code to create the messages they want.

Main features

Starting Price

N/A

Free Plan

No

AI technology

Keyword search

Ad creation

Auction management

Analytics

What is Ortto?

Ortto is a robust and user-friendly software tool designed to simplify and enhance the creation, management, and optimization of Google Ads campaigns. It utilizes AI technology to automate complex tasks involved in successful online advertising. Features include keyword research, ad creation, bid management, conversion tracking, and detailed analytics. Ortto's advanced algorithms provide actionable insights for campaign improvement. It is suitable for both beginners and experienced marketers, small businesses or digital marketing agencies. Using Ortto can save time, reduce costs, and increase ROI in Google Ads campaigns.

Who is Ortto best for according to our reviewers?

  • Small Businesses: Small businesses with limited resources can maximize the tool's potential with less effort, even without integrations like Salesforce and Segment

  • Marketing Teams: Teams that require advanced marketing automation tools for scheduling complex marketing sequences and setting up detailed customer journeys

  • Novices in Digital Marketing: Individuals or teams new to digital marketing can craft personalized email marketing campaigns, although it may require a significant amount of time and focus to understand the software

  • Creative Professionals: Creative professionals can benefit from the numerous built-in prompts for creativity, including pre-designed customer journeys for various results

  • Multi-Account Managers: Individuals or teams managing multiple accounts can deploy journeys across these accounts with ease, although they may need to use HTML custom code for email templates.

    • Ortto reviews

    4.2

    Ortto rating

    4.5

    Ease of use

    4.5

    Customer service

    4.4

    Value for money

    4.4

    Likelihood to recommend

    4.3

    Features

    5 Ortto reviews

    4.2 (5 reviews)

    • Ryan C

      Unsatisfactory: Ortto Software Review

      I ordered a 22x14 bed with a mattress included in the price. The mattress is too big and does not fit the bed, which is simply ridiculous. I suggest testing the products before selling them. I will update my review after the refund process is completed, hopefully without any issues.

      May 7, 2024

    • Bruce

      Ortto: A Seamless, High-Performing Solution

      I find ortto incredibly user-friendly. It offers numerous built-in prompts for creativity, including pre-designed customer journeys for various results. I especially value the email feature as it saves me from the frequent deliverability problems I typically face with ESPs. The software also boasts impressively high open and click-through rates, with an open rate reaching up to 84%. The messages feel genuine and personalized, fostering warm engagement with recipients. Ortto provides exactly what I need, without any unnecessary features that could complicate its use. The integration of SMS, in-app messaging, email, and on-demand print supports a comprehensive approach to marketing. At the moment, I can't identify any drawbacks. Autopilot even offers a platform for suggesting ideas for future functionality.

      April 27, 2024

    • Jennifer

      Truly Loving Ortto Software

      I really enjoy using it, it has a strong engine. It's the perfect blender. I would certainly recommend it.

      April 23, 2024

    • William S

      Anticipating Our Ortto Wardrobe: A Tale of Patience and Quality Service

      I had the unique opportunity to order a wardrobe from Ortto back in November. My partner and I were thrilled to add this new piece to our home. We were initially given a delivery date of December 9, which was then updated to November 18. It was a bit of a surprise when it didn't arrive, but we were patient, knowing that sometimes things can get delayed. In January, we noticed that the payment had been processed from our bank account. We were excited, thinking that our wardrobe was on its way! We've been in constant communication with Ortto's customer service, who have been very responsive. They've been working hard to locate our wardrobe and keep us updated, which we appreciate. It's been almost 3 months since we placed our order and the anticipation is building! We're really looking forward to receiving our wardrobe, especially since we've already paid for it. I've heard some mixed reviews about Ortto, but I believe in giving everyone a fair chance. I'm confident that our wardrobe will be delivered soon and I'm excited to see it in our home. Despite the wait, I would consider ordering from Ortto again because of their responsive customer service and the quality of their products.

      April 16, 2024

    • Irene

      Somewhat Expensive, Yet Valuable

      In my view, Autopilot is very user-friendly, even for beginners. However, I find it a bit pricey. I would appreciate more competitive pricing.

      April 14, 2024

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