66 reviews
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With my time to date using HubSpot, I have rolled out this CRM in different facets of business. Overall my impression of HubSpot is great, mostly due to the simple use of powerful tools to manage customer relationships. For example, I helped a medium-size e-commerce move from poorly laid out spreadsheets to HubSpot. Immediately, we could see customers were happy due to quicker response times and a clear to manage support requests.
One aspect of HubSpot I have particularly liked is the reporting and analytics. They are genuinely some of the best. Take for instance, one of my clients was in the education sector and they had customer data all over the place. With HubSpot's insightful reporting, we were able to see trends in student inquiries and improve their marketing accordingly. The results were an increase in enrollment and more efficient use of resources.
Of course, it has not all be smooth sailing. With start-ups and their limited budgets needless to say, there were several stumbling blocks; additional modules and upgrades do add up! It creates a total cost for a small team to swallow. While HubSpot offers great value for larger organizations or those with money to spend, budget-conscious teams may hesitate on their use of HubSpot, purely due to the cost.
There were also some occasional technical glitches, (mostly minor data inconsistencies) that had to be corrected manually. Thankfully these glitches were caught early and did not affect the deliverables, but it does show how far HubSpot can take automation without issues.
Overall, I would (and do) recommend HubSpot to any business that wants to grow their business while making better connections with their customers by organizing data and utilizing analytics. HubSpot comes with a few quirks, but the benefits outweigh the small issues I have had along the way.
User-friendly and affordable
The software is easy to navigate and offers value for money, making it suitable for both departmental and enterprise needs
Scalability and integration
Hubspot CRM scales with business needs and allows for integrations with other workspace tools for improved customer management.
Insightful analytics and reporting
The software provides excellent analytics and reporting features for informed decision making to improve the business
Effective contact management
Hubspot CRM organizes customer data effectively, enabling businesses to collect and utilize customer data effectively
Enhanced customer relationships
Hubspot CRM manages customer requests efficiently, leading to increased customer satisfaction
Occasional glitches
While generally user-friendly, the platform can sometimes experience minor bugs, such as names switching, corruption of phone numbers, files, titles, and occasional brief outages. These issues can potentially lead to a slightly skewed database if not addressed immediately
Limited contact management
Some users have reported that they can't add multiple phone numbers for a single contact or attach multiple contacts to a single email, which can be a limitation in managing customer relationships
High cost
Despite its robust features, Hubspot can be quite pricey, especially for small businesses or startups. The module packages and additional upgrades can add up, leading to expensive monthly fees
Limited intelligence
The system isn't independently intelligent and doesn't recognize slight variances or duplicates, making most tasks manual. This can lead to inefficiencies and increased workload
Poor customer service
Some users have reported issues with Hubspot's customer service, including difficulty in cancelling contracts, hidden charges, and lack of support when encountering problems with the platform.
Premium
CRM, marketing automation & customer service software suite
90% off the Professional and Enterprise plans for 1 year
Save up to $7,000
Starting Price
Free Plan
Integrations and API
Predictive lead scoring
Content management
Sales pipeline management
Sales email tracking and templates
More details about HubSpot plans
Starting Price
per user per month
Free Plan
Yes
Integrations and API
Predictive lead scoring
Content management
Sales pipeline management
Sales email tracking and templates
Premium
CRM, marketing automation & customer service software suite
90% off the Professional and Enterprise plans for 1 year
Save up to $7,000
While Zoho and HubSpot’s respective CRMs are popular in their own right, there are some differences between them to consider when choosing the tool for your business. Firstly, if you’re looking for a free CRM, you should closely compare the inclusions in their free versions. Zoho’s free plan is more of a pure CRM product. While it offers some email marketing tools, it mainly focuses on CRM features like sales automation, standard analytics, basic customization, and web forms. Access to Zoho’s free version is limited to 3 users. In comparison, HubSpot’s free version is a CRM suite with access to some basic marketing, service, content management system (CMS), and operational tools. These include landing pages, live chat, sales email templates, ticketing, and list segmentation features. While it offers access to a broad range of inclusions, keep in mind the free version limits the level of functionality for these. HubSpot’s free version is available to unlimited users.
Both Hubspot and...
HubSpot
Used by 2780 members
CRM, marketing automation & customer service software suite
90% off the Professional and Enterprise plans for 1 year
Save up to $7,000
Zoho
Used by 1410 members
All-in-one customer relationship management software
$3,000 in credits for 1 year
Save up to $3,000
While Apollo and HubSpot are both popular platforms in the sales and marketing automation space, they cater to different business needs through their distinct features and strengths. Understanding these differences is crucial when choosing the right tool for your business.
Apollo is a sales engagement platform that excels in providing businesses with a comprehensive database and robust tools for lead generation and outreach. It focuses on helping sales teams efficiently identify and connect with potential leads through advanced search filters and AI-powered recommendations. Apollo offers features such as email sequencing, automated workflows, and detailed analytics, empowering sales teams to optimize their outreach strategies and increase conversion rates. Its strength lies in its ability to streamline the sales process and enhance productivity by providing actionable insights and customizable engagement tools.
In contrast, HubSpot is an all-in-one CRM platform that integrates ...
HubSpot
Used by 2780 members
CRM, marketing automation & customer service software suite
90% off the Professional and Enterprise plans for 1 year
Save up to $7,000
Apollo.io
Used by 4447 members
Sales Intelligence and Engagement Platform
50% off the annual Basic or Professional plan for 1 year (Up to 5 seats)
Save up to $3,000
HubSpot and Hootsuite are two prominent SaaS platforms in the world of digital marketing and social media management, with both tools catering to distinct requirements and aspects of online businesses. While they do share some similarities, understanding their principal differences is important in making an informed decision for your startup and team.
HubSpot is renowned for its specialization in inbound marketing and sales automation. It offers a comprehensive suite of tools designed to attract, engage, and delight customers. On the other hand, Hootsuite’s niche lies in social media management, excelling in simplifying the complexities of managing multiple social media platforms. Hootsuite allows you to schedule posts, monitor social media activity, and engage with your audience effectively.
In terms of pricing, both platforms offer flexible plans to cater to businesses of varying sizes. HubSpot provides a range of pricing tiers, scaling with the features and services required, while...
HubSpot
Used by 2780 members
CRM, marketing automation & customer service software suite
90% off the Professional and Enterprise plans for 1 year
Save up to $7,000
Hootsuite
Used by 1035 members
Your social command center
First month free + 50% off the annual Standard plan
Save up to $600
Small Business Owners
These users appreciate Hubspot's seamless integration with Quickbooks Online and its support for collaboration from various locations. They find the automated email follow-ups helpful, but understanding how product add-ons function can be challenging
Independent Contractors
These users find Hubspot easy to use and appreciate its size and complexity. However, they wish for a second-level ticket-based staff support in addition to the community-based support, which is only available for the paid plans.
Marketing Professionals
These users value Hubspot's built-in tool that simplifies managing contacts and tracking customer interactions. They find the metrics and analysis useful in evaluating the effectiveness of marketing and sales strategies, aiding in data-driven decision making
Customer Relationship Managers
These users find Hubspot CRM crucial in enhancing customer relationships by efficiently managing requests, leading to increased customer satisfaction. The software's contact management enables effective collection and utilization of customer data
Sales and Customer Service Teams
These users find Hubspot user-friendly and helpful in consolidating all sales data in one location. It makes handling leads and following up with customers easier, although its high level of customization can sometimes be challenging
Premium
CRM, marketing automation & customer service software suite
90% off the Professional and Enterprise plans for 1 year
Save up to $7,000
HubSpot rating
Ivory Yundt
Actionable Campaign Tracking + Easier Upgrade Justification
I’ve had a good experience with HubSpot for campaign tracking and contact management because it gives enough detail to act on without feeling overly technical, and the first-year discount we got through Joinsecret on the Professional and Enterprise side made the upgrade decision a lot easier to defend internally
May 27, 2026
Van Ferry V
All-in-One CRM + CMS + Marketing Sync
What I appreciate most is that the CMS, forms, CRM, and marketing emails all talk to each other, so when someone downloads a guide or books a demo, that activity shows up immediately for the team following up
May 26, 2026
Jeanne Pfannerstill
Custom Dashboards & Strong Attribution
I like the custom dashboards because I can give sales, marketing, and leadership each a view that actually matches what they care about, and the attribution reports are more useful than I expected once the setup was done properly
May 19, 2026
Basil Jerde
Unified Deal History + Meeting Scheduler
The CRM has been great for keeping deal notes, email history, and call outcomes together, and the meeting scheduler alone cut a lot of back-and-forth with prospects
May 19, 2026
Saul Weissnat DC
Shared Inbox & Ticket Routing (Joinsecret Savings)
We moved our support inbox into HubSpot and the shared conversations tool helped a lot, especially with ticket routing and canned replies, and getting about 30% knocked off the Pro and Enterprise pricing for the first year through Joinsecret made the switch less risky for us
May 12, 2026
Keisha Hirthe
Smooth Scale from Free CRM to Sales Hub (Joinsecret Deal)
We started with the free CRM and expanded gradually, and adding Sales Hub made forecasting and pipeline management much easier, plus we found a Joinsecret offer that brought the cost of the upper plans down by around 30% for the first year, which was genuinely helpful at our stage
May 11, 2026
Mikki Reichel
Reliable Workflows for Onboarding & Lead Routing
The workflow builder has been solid for onboarding sequences, lead assignment, and internal notifications, and while some parts need careful setup to avoid messy data, once the properties are organized it runs smoothly
May 8, 2026
Lucas Schuppe
Easy Team Adoption + Discounted Upgrade
HubSpot is one of the few tools our team adopted without much pushing because the UI is straightforward, and when we upgraded, we got a Joinsecret perk that cut roughly a third off the higher-tier plans for a year, which helped justify rolling out more hubs sooner
May 3, 2026
Chong Thiel DC
Cleaner Lead Handoff & Reporting
HubSpot made our lead handoff between marketing and sales much cleaner because the lifecycle stages, lead scoring, and automatic task creation all live in one place, and the reporting is clear enough that our reps actually use it
April 30, 2026
Della Bruen III
Behavior-Based Lists for Email & Forms
We use HubSpot mainly for email campaigns and forms, and I like that I can build lists from behavior instead of exporting spreadsheets all day, though I do wish a few advanced automations were easier to find in the menu
April 28, 2026
Secret has already helped tens of thousands of startups save millions on the best SaaS like Microsoft Teams, Google Workspace & many more. Join Secret now to buy software the smart way.