SparkPost is a cloud-based email delivery service that helps businesses optimize their email performance. It offers features such as predictive analytics, template editing, A/B testing, and real-time reporting. Suitable for businesses of all sizes, SparkPost aims to enhance email marketing campaigns. It also supports API integration, allowing developers to build and improve their applications.

  • 01Pros and cons from reviewers
  • 02Main features
  • 03What is Sparkpost?
  • 04How Sparkpost compare to similar software?
  • 05Who is Sparkpost best for according to our reviewers?
  • 06Sparkpost Reviews

What is Sparkpost?

SparkPost is a cloud-based email delivery service designed for businesses to manage their email marketing campaigns. It offers robust features such as powerful APIs for developers to integrate email capabilities into their applications, real-time analytics tools for optimizing campaigns, and advanced features like A/B testing. SparkPost also ensures high deliverability with its adaptive technology and security measures like DKIM and SPF authentication. It caters to both small businesses and large enterprises, offering scalable solutions for all email marketing needs.

Pros from reviewers

  • Reliable deliverability: SparkPost's SMTP integration ensures reliable deliverability of important administrative alerts, allowing servers to focus on hosting tasks. This feature removes the need to link sending IPs to hosting IPs, which could potentially change

  • Mobile-friendly: Unlike other software like Canva and Designr, which are computer-based, SparkPost is mobile-friendly. This allows users to create posts on their mobile devices in less than 10 minutes

  • Easy setup and management: SparkPost's API delivery is simple and offers SMTP server-based injection. Setting up DKIM and SPF is easy, and the freemium tier meets basic service needs. The admin panel provides excellent reporting, and there's ample technical guidance on effective bulk sending

  • High sending volume for its price: SparkPost allows for high sending volumes at a cost-effective price. This feature is particularly useful for businesses that need to send a large volume of emails

  • Integration with WordPress: SparkPost has a user-friendly WordPress plugin that ensures all emails sent by a website are routed through SparkPost. This feature has resolved issues with contact form submissions ending up in spam folders.

Cons from reviewers

  • Sensitive filtering system: Users have found the filtering system to be sensitive and cumbersome, making it difficult to search for emails, domains, and sent days

  • Account suspension without notice: Users have reported that their accounts were suspended without notice, causing significant disruption to their business operations

  • Difficulty in reaching customer support: Users have experienced difficulty in reaching customer support, especially during account suspension incidents, which can lead to prolonged service disruption

  • Limited email viewing window: The standard email viewing window is only 10 days, which may not be sufficient for some users. An upgrade is required for a longer viewing window, which some users find costly

  • Domain activation hassle: Activating a domain for sending can sometimes be a hassle, as it requires altering the website's DNS. Once a domain has been added to an account, it can't be transferred to a different account unless the original account deletes the domain.

Main features

Starting Price

N/A

Free Plan

No

Cloud-Based Service

Powerful APIs

Advanced Features

High Deliverability and Security

Real-Time Analytics

Who is Sparkpost best for according to our reviewers?

  • WordPress Users: These users find SparkPost's WordPress plugin user-friendly and effective in ensuring all emails sent by their website are routed through SparkPost, resolving issues with emails ending up in spam folders

  • Automated Email Senders: Users who send automated emails find SparkPost performs well with minimal downtime, and appreciate the analytics for reviewing open, close, and bounce rates

  • Mobile Users: These users appreciate the simplicity and mobile-friendly nature of SparkPost software, which allows them to create posts on their mobile in less than 10 minutes

  • High Volume Senders: Users who need to send a large volume of emails appreciate SparkPost's high sending volume for its price, and find the integration process simple and straightforward.

  • Web Server Administrators: These users utilize SparkPost's SMTP integration to send administrative alerts from their web servers, appreciating its reliable deliverability for important messages and the ability to easily whitelist the delivery of admin alerts

  • Sparkpost Reviews

    3.8

    Sparkpost rating

    4.0

    Ease of use

    3.0

    Customer service

    3.8

    Value for money

    3.9

    Likelihood to recommend

    3.9

    Features

    29 Sparkpost Reviews

    3.8 (29 reviews)
    Leave a review
    • Melissa Johnson

      Impressive IP Warming Feature Boosts Email Open Rates

      The IP warming feature of SparkPost is quite impressive. It ensures that our emails do not end up in the spam folder, thereby increasing our email open rates.

      October 19, 2024

    • Alexis Davis

      Efficient and Customizable Email Templates: A SparkPost Review

      The templates provided by SparkPost are professional and customizable, which saves us a lot of time in creating emails

      October 13, 2024

    • Judith Williams

      Sparkpost Enthusiast Since Inception

      When I initially began using Sparkpost with Wordpress, they provided a generous 200,000 free emails per month, which was more than sufficient for my needs. The integration process was simple using SMTP. I now also use Sparkpost for my cashback site, particularly when I need to send a large volume of emails. The integration was straightforward - I simply added my domain, verified records, and was ready to go with SMTP. It was easy to set up and they now offer more affordable plans. However, they have decreased the number of free emails and I sometimes face issues with integrating .in domains, as it states TLD not allowed. I'm unsure why this is the case since it's a global TLD. Consequently, I had to use a .net domain. Additionally, there's no direct email process from the dashboard. I opted for SparkPost because they offered more free emails for startups. All that's needed is a free trial with more emails.

      October 5, 2024

    • Sophia N

      Intuitive and User-Friendly Interface: A SparkPost Review

      The user interface of SparkPost is intuitive and easy to navigate. Even those with limited technical knowledge can use it without any difficulty

      September 30, 2024

    • Jerry N

      Efficient Spam Reporting with SparkPost

      I report spammers using SPARKPOST daily and they are always quick to respond! I absolutely trust a company that takes spamming seriously and ensures their system is free from it.

      September 22, 2024

    • Philip E

      SparkPost: Competitive Pricing with Exceptional Value and Reliability

      I find the pricing of SparkPost to be very competitive. It provides great value for money considering the features and reliability it offers

      September 16, 2024

    • Questa

      Sudden Account Suspension without Alert or Explanation

      I appreciated Sparkpost's easy setup and sub-account management. However, I was disappointed when our account was suspended for 48 hours without notice or explanation, impacting over 40 of our customers, which I found unacceptable.

      September 9, 2024

    • Kathleen E

      Excellent Customer Support at SparkPost

      The customer support team at SparkPost is excellent. They are always ready to assist and resolve any issues promptly

      August 31, 2024

    • Alexander Johnson

      Unbeatable Cost, Yet Room for Usability Enhancement

      I think the Sparkpost team is committed to improving their product and truly values their customers. Using Sparkpost is a no-brainer for anyone comfortable with API configuration. It's extremely reliable for transactional email sendings and the free plan provides great value. Some features of Sparkpost require API/programming knowledge to modify and can't be changed via the dashboard, but this is getting better.

      August 24, 2024

    • Patricia

      SparkPost's API Integration: A Developer's Dream

      As a software developer, I appreciate the API integration that SparkPost offers. It allows me to seamlessly integrate my applications with their service, making my work much more efficient

      August 17, 2024

    • Susan

      Improved Email Marketing with Analytics

      it has significantly improved our company's email marketing campaigns. The analytics feature is particularly useful, providing detailed insights into our email performance

      August 13, 2024

    • Frances Martinez

      Highly Recommended: The Superior Support and Efficiency of Sparkpost

      Sparkpost is simply the best! I highly recommend investing your time and money in it. Their support is incredibly helpful. I spent an entire day with their support team, meticulously going through each step to ensure my account was set up perfectly. It's a thorough process, but it's worth it for the security and efficiency of their service. Sure, it took me only 2 minutes to set up with Mailgun, but with Sparkpost, I felt more confident knowing everything was done right. I invested a day of my life into understanding this platform and it was absolutely worth it. Give Sparkpost a try!

      August 3, 2024

    • Eric B

      Decent, yet some aspects challenging to navigate

      I inherited SparkPost from another product team and it's deeply integrated into our systems, making it hard to remove. However, it performs well in sending our automated emails and experiences minimal downtime, which is a plus. I find the filtering system to be sensitive and cumbersome, and I wish I could view past emails beyond the standard 10-day window, especially since we have a 14-day subscription warning. When customers ask about these emails, I can't provide them with the necessary information. Although I have the option to upgrade for a longer viewing window, the cost seems high for just four extra days. The filtering capability is also quite fickle, making it difficult to search for emails, domains, and sent days. Despite these issues, I appreciate how smoothly SparkPost works with our systems and find the analytics useful for reviewing open, close, bounce rates, and so on.

      July 28, 2024

    • Jolene G

      Top-Notch Renewal Process with Port25 on SparkPost

      I've always been impressed with the Port25 support team and it seems this excellence has extended to their renewals. Their new renewal team reached out to me, even extending our license for a short period to accommodate the US Mail, and their follow-up has been strong. We've been using the product for years and have always been satisfied with its performance and continual improvement. Their new focus on the renewal process shows that this software company is applying best practices across all operations. Well done!

      July 21, 2024

    • Kyle Garcia

      Top-tier Design Tool on the Market

      I appreciate the simplicity of Sparkpost software, as it allows me to create posts on my mobile in less than 10 minutes. Unlike other software like Canva and Designr, which are computer-based, Sparkpost is mobile-friendly. The available templates inspire me and I can modify them to suit my needs. The variety of font options enhances my creativity. However, I wish they would incorporate an undo feature in the mobile app.

      July 16, 2024

    • York S

      Revolutionizing Email Tracking: SparkPost's Game-Changing Webhook Feature

      The webhook feature in SparkPost is a game-changer. It allows us to track email events in real-time, helping us make data-driven decisions

      July 7, 2024

    • Michelle B

      Embarking on a Learning Journey with SparkPost

      I'm really excited about my journey with SparkPost! Initially, I had a bit of a hiccup with accessing my account and resetting my password, but I see it as a learning curve. I've invested a good amount in this software and I'm eager to explore all its features. After upgrading from the test account, I'm still figuring out how to log in with SMTP and access my account. I'm sure once I get the hang of it, it's going to be a breeze!

      July 1, 2024

    • Amber R

      Effortless Transactional Mailing with WordPress via SparkPost

      I appreciate Sparkpost's high sending volume for its price. I can send numerous emails directly to the inbox from CF7. However, I can only send from integration, not from the Spark Post dashboard, which is understandable.

      June 22, 2024

    • Danielle Martinez

      Exemplary User Support and Compliance: My Experience with Sparkpost

      I've had quite an interesting experience with Sparkpost! It's a company that seems to be incredibly supportive of its users. When I attempted to report a concern, I was surprised to find that my email to their advertised abuse address was instantly responded to. It's clear that they are committed to adhering to the federal CAN-SPAM act. I genuinely believe that this company deserves recognition from the FTC for their efforts in maintaining a safe and secure platform.

      June 15, 2024

    • Judith

      Sparkpost & MessageBird: A Tale of Irresponsibility and Poor Service

      I am extremely unhappy with Sparkpost & MessageBird. They have shown irresponsibility in handling account suspensions and seem to have no regard for the impact on their customers or the quality of their service. They suspended our service due to their failure to respond to over 25 emails and 15 tickets we opened to request payment information, which they altered during their transition from Sparkpost to MessageBird. After six months, they finally responded with incorrect information, causing further delay in our payment, and then they terminated our service. This is the poorest service I have ever experienced. I struggle to find anything positive to say about Sparkpost and MessageBird's management of their service. I regret choosing SparkPost.

      June 8, 2024

    • Cheryl F

      SparkPost's Commendable Deliverability Rate Boosts Customer Engagement

      SparkPost's deliverability rate is commendable. Our emails reach the intended recipients without fail, which has greatly improved our customer engagement

      June 4, 2024

    • Scott W

      Thrilled with Sparkpost's Constant Updates and Communication

      I am absolutely thrilled with Sparkpost! They keep me constantly updated with emails. I appreciate how they always ensure I'm in the loop. I never have to worry about missing out on any information!

      May 27, 2024

    • Hyacinth G

      Appreciating Sparkpost's Unique Customer Service Approach

      I've been a loyal customer of Sparkpost for quite a while now, and even though I haven't had the chance to use the service recently, I've always appreciated their unique approach. Their system of creating a ticket for communication is quite innovative, ensuring that every query gets its own attention. It's a bit challenging when you can't log in, but it's also a testament to their commitment to security. It's a different kind of customer service experience, but it's one that shows they really care about their users.

      May 18, 2024

    • Sophia N

      Ensuring Your Emails Reach Their Destination with Sparkpost

      Since I started using Sparkpost, I've never had issues with emails not arriving or landing in spam folders. It has a user-friendly WordPress plugin that ensures all emails sent by my website are routed through Sparkpost. Before Sparkpost, several clients complained about contact form submissions ending up in their spam folders, but this issue has been resolved since I installed Sparkpost. It's also very cost-effective, I haven't even exceeded the free usage limit. However, activating a domain for sending can sometimes be a hassle, as it requires altering the website's DNS. Although you can also activate it via an email address associated with the domain, this method isn't always reliable. Once a domain has been added to an account, it can't be transferred to a different account unless the original account deletes the domain. I encountered this issue with one client who couldn't activate Sparkpost because it had previously been installed by another party, and we didn't know who.

      May 12, 2024

    • Sophia Brown

      SparkPost: Impressive Email Delivery Service

      I have been using SparkPost for a while now and I am thoroughly impressed with its robust email delivery service

      May 4, 2024

    • Keith W

      Thrilled with Sparkpost's Control and GDPR Compliance

      I'm absolutely thrilled with Sparkpost! I'm actively learning how to manage spam from their servers and I'm excited about the level of control I have over my email address and details. This is all thanks to this professional company's commitment to GDPR compliance.

      April 29, 2024

    • Jeffrey B

      Appreciating Sparkpost's Efficient Email Filtering for Enhanced Privacy and Security

      Every email I receive via Sparkpost lands directly in my spam filters, which is a fantastic feature for someone who values privacy and security like me! It saves me time and effort by filtering out unwanted emails, making it a valuable tool for anyone sending me things through their platform. I'm always intrigued by organizations that prioritize security and use such innovative platforms. From my perspective, it's a smart and forward-thinking business choice!

      April 22, 2024

    • Randy C

      Unreliable Service: Proceed with Caution

      I must warn anyone who depends on their mail being sent to think twice before using Sparkpost. I used Sparkpost for over two years and a few months ago, they implemented an automated abuse detection system that flagged my account. I only use Sparkpost to send transactional mail to my customers and I don't send unsolicited marketing emails. However, when my account was suspended, I couldn't get in touch with anyone to resolve the issue for hours. After finally making contact, my account was reactivated and I received a generic "Sorry" email. Despite not having the resources to switch my mail provider, my account was suspended again after 6 weeks. I had a hard time reaching someone for hours, and when I finally did, I was told that another department was responsible for account suspensions. I find this service absolutely terrible and I wouldn't recommend it as a crucial part of your architecture. The reliability of the service is questionable as I was suspended not once, but twice, and had a hard time reaching the right customer support person. This affected my entire business.

      April 15, 2024

    • Rebecca Martinez

      Exceptional Service Experience with Sparkpost & MessageBird During Account Transition

      I am absolutely thrilled with Sparkpost & MessageBird due to their diligent handling of account transitions. They seem to truly understand the impact on their customers and the quality of their service. They temporarily paused our service to ensure a smooth transition from Sparkpost to MessageBird, which was communicated through over 25 emails and 15 tickets we opened. They were seeking updated payment information, which is a testament to their commitment to security. They responded within a reasonable timeframe of 6 months, considering the complexity of the transition, and even though there was a minor hiccup with the information, they quickly rectified it. This allowed us to resume our payments and get back to using their service. This is the best service I have ever received.

      April 14, 2024

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